Responsibilities

• deliver the existing full lifecycle marketing strategy; refining and improving as results are reviewed, and ensuring all public information is correct and aligned to Open's sales strategy.
• You will also lead on digital marketing including researching, writing, and scheduling content for email and social media (including internal campaigns and recruitment).
• And alongside this, provide end-to-end support for B2B marketing campaigns including events (virtual and in-person), PR, and award submissions.
• Two days a week in the office.

Requirements

• an understanding of the charity sector, specifically within fundraising and marketing.
• proven experience in a marketing role within an agency or charity environment.
• strong copywriting and basic graphic design skills tailored for blogs, social channels, and professional awards submissions.
• experience of end-to- virtual event delivery: setting up, promoting, and running online events (we currently use Zoom)
• experience working with LinkedIn, MailChimp, Zoom Webinar, and Content Management Systems.
• the ability to multitask, project-manage cross-departmental inputs, and see initiatives from concept to completion.
• the ability to use data, reporting, and marketing metrics to evaluate successes and pinpoint areas for improvement.
• a clear insight into the unique challenges senior fundraisers face and how an agency like Open addresses them.