Responsibilities - Create and manage marketing campaigns to increase student enrolment - Develop annual and seasonal marketing plans - Manage Meta (Facebook and Instagram) advertising campaigns - Oversee email marketing and customer nurture campaigns - Develop referral, retention and reactivation campaigns - Build relationships with local schools, nurseries and community organisations - Analyse marketing performance and provide monthly reports - Track enquiries, trials, conversions and return on investment - Brief and guide our content creator on campaign requirements - Identify opportunities to increase awareness and generate new leads