Responsibilities

• Lead Generation & Campaign Management
• - Execute and manage outbound marketing campaigns via email, SMS, and retargeting channels.
• - Drive a consistent, daily flow of qualified leads into the sales pipeline.
• - Build and refine lead nurturing funnels to warm cold traffic and increase conversion rates.
• CRM & Funnel Ownership
• - Take full control of our CRM (Ontraport or similar), including segmentation, automations, and workflow optimisation.
• - Identify and fix funnel weaknesses before they impact performance.
• - Ensure systems are built to scale and support ongoing campaign activity.
• Sales Integration & Pipeline Management
• - Partner closely with the sales team to align on lead quality, follow-up processes, and conversion strategies.

Requirements

• 46+ years' experience in growth, performance, or demand generation marketing (B2B or service-led preferred).
• Strong campaign execution skills and hands-on experience with CRM platforms like Ontraport, HubSpot, Salesforce, or similar.
• Proven ability to manage and optimise multi-channel marketing strategies that generate pipeline and revenue.
• Analytical mindset with a results-first approach confident with data, KPIs, and dashboards.
• Proactive and resourceful you take initiative, meet deadlines, and never wait to be told what to do.
• Strong written communication skills with a talent for creating copy that converts.

Benefits

• Competitive salary: see What We Offer?
• Office-based role at our modern Peterborough headquarters (Monday to Friday, 9am6pm).
• Access to Cardone University for continuous personal and professional development.
• Ongoing training, mentoring, and sponsored certifications to support your career growth.
• A collaborative, high-energy work environment focused on performance, results, and innovation.
• Regular team socials, staff events, and employee recognition programmes.
• Free parking
• Birthday leave and employee wellbeing initiatives to support a healthy work-life balance.
• A dynamic and professional workspace designed to encourage focus, creativity, and collaboration.