Responsibilities

• Deliver multi-channel marketing campaigns (including email, web, print and social media) to support business growth, promoting our range of services to targeted audiences (B2B).
• Support the planning and delivery of B2C marketing campaigns on behalf of our clients, across a range of channels.
• Write engaging, on brand communications for a range of marketing materials, tailored to different audiences.
• Build and maintain strong working relationships with internal teams and external stakeholders to ensure marketing activity is effective.
• Write and update website content, ensuring pages remain current and on brand.
• Support monitoring and reporting on the performance of marketing activity, using data to inform future campaigns.
• Support the wider team in delivering the client partnership objectives, contributing ideas and input as needed.
• Support the creation and distribution of internal communications to keep staff informed and engaged

Requirements

• Previous experience in both B2B and B2C marketing and communications role
• Creative mindset with the ability to generate innovative ideas
• Experience using Adobe CC Experience planning and delivering marketing campaigns to promote services to a target audience using a mix of channels (including email, web, print and social media)
• Strong copywriting and proofreading skills, with the ability to produce clear, engaging and on-brand marketing materials.
• Confident working across a portfolio of brands, adapting the approach for each.
• Strong communication and relationship-building skills, with experience working collaboratively with internal teams and external stakeholders.

Preferred

• A degree in marketing, communications, design or related field.
• Previous experience working in the charity/not-for-profit sector.
• Confidence using data and insight to monitor engagement from target audiences and evaluate the effectiveness of marketing activity.
• Experience using WordPress to update, maintain and create website content.
• An understanding of UX and customer journey considerations.

Benefits

• 28 days annual leave plus bank holidays increasing with service up to 33 days after 5 years’ service (3 days to be used between Christmas and New Year). Health Cash Plan; Access to an exclusive discounts site with leading retailers. Great pension scheme – with employer contribution up to 9%.