Marketing Executive

Responsibilities

• Support the development and delivery of multi-channel campaigns across digital content, promotional email and social media channels
• Create and distribute campaign materials including white papers, videos, blogs and case studies
• Collaborate with social media and web marketing teams to ensure timely content publication
• Coordinate with internal and central marketing teams to align local activity with global campaigns
• Plan and support marketing events, ensuring activities are delivered on schedule and to a high standard
• Measure digital marketing performance using web analytics tools and track campaign metrics
• Generate insights from performance data to support continuous campaign improvement
• Assist with account-based marketing initiatives and work alongside sales teams to support pipeline goals

Requirements

• Experience in digital marketing, demand generation or campaign execution within a fast-paced environment
• Proficiency with CRM and marketing automation platforms, ideally Salesforce and Pardot
• Familiarity with digital marketing and analytics tools
• Strong communication skills with the ability to collaborate effectively across departments
• Ability to manage multiple projects, meet deadlines and deliver against campaign objectives
• Excellent attention to detail and a proactive approach to managing workload

Benefits

• Benefits - Benefits at Ideagen