Responsibilities

• Design and implement comprehensive marketing strategies to drive brand awareness and demand generation
• Lead multi-channel campaigns across digital, social, content, and performance marketing
• Oversee brand positioning, messaging consistency, and market differentiation
• Manage marketing planning, budgeting, and performance tracking
• Collaborate with product, sales, and operations teams to align go-to-market strategies
• Analyze market trends, customer insights, and campaign performance to optimize results
• Lead external agencies, vendors, and creative partners as needed
• Build scalable marketing processes to support business growth

Requirements

• 8+ years of experience in marketing leadership roles
• Proven success in developing and executing high-impact marketing strategies
• Strong understanding of digital marketing ecosystems and analytics tools
• Experience leading cross-functional initiatives in remote or distributed teams
• Excellent communication, leadership, and stakeholder management skills
• Strong ability to translate business goals into actionable marketing plans

Preferred

• Experience in fast-growing or international business environments
• Background in brand building and performance marketing balance
• Familiarity with SaaS, consumer, or multi-market organizations