Responsibilities

• Take ownership of all social media channels, including TikTok, Instagram, Facebook, LinkedIn and YouTube.
• Plan, create, design, edit, schedule and publish engaging content across all social media platforms.
• Develop and manage monthly social media content calendars aligned with marketing campaigns and business objectives.
• Create high-quality graphics, reels, videos, photography and written content for digital marketing campaigns.
• Monitor, respond to and manage comments, direct messages and online community engagement.
• Track, analyse and report on social media performance, recommending improvements to increase reach, engagement and followers.
• Stay up to date with social media trends, platform updates and competitor activity to identify new opportunities.
• Ensure all content is consistent with the company’s brand guidelines and marketing strategy.
• Assist with planning and delivering marketing campaigns across digital and offline channels.
• Design marketing materials including flyers, posters, brochures, presentations and promotional assets.

Requirements

• Proficiency in English with excellent written and verbal communication skills
• Prior experience or familiarity with Marketing
• Strong analysis skills for interpreting data and deriving actionable insights
• Competence in Microsoft Excel for data management and reporting purposes
• Knowledge of B2B and B2C marketing strategies and practices
• Solid understanding of marketing principles along with IT literacy including Microsoft Office Suite (Word, PowerPoint)
• Excellent time management and organizational skills to handle multiple projects efficiently and independently

Preferred

• Qualifications within Marketing are not essential but are preferred.
• Knowledge of Fitness or Martial arts is an advantage but not necessity.