Lead Generation Co-ordinator

Telford, Telford and Wrekin, UK (On-site)

£25K/yr – £49K/yrMid Level2+ years expFull time

Posted 3 days ago

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Job Summary

Own and drive UK and Ireland marketing campaigns, lead qualification and nurturing, and data-driven collaboration between Marketing and Sales to optimise performance.

  • Own lead qualification and nurturing processes
  • Monitor KPIs and campaign performance

Job Description

Responsibilities

  • Assist in delivering marketing campaigns that increase visibility of Viessmann across the UK & Ireland, ensuring consistent messaging aligned with brand values and positioning
  • Cooperate with marketing support functions across other business areas, to further improve local activities and exchange best practice
  • Monitor KPIs, industry developments, competitors and report the results internally
  • Review, assess, and qualify incoming leads from multiple channels (website, campaigns, events), ensuring they meet agreed criteria before passing to the sales team.
  • Engage with prospective customers and partners through calls, emails, and Salesforce CRM workflows to nurture interest and progress leads through the funnel.
  • Maintain and update lead and customer data in Salesforce CRM systems, ensuring high data quality and providing insights for marketing and sales optimisation.
  • Assist in the launch and monitoring of lead generation campaigns, tracking performance metrics and identifying opportunities for improvement.
  • Route qualified opportunities to the appropriate sales or partner contacts
  • Support the conversion of marketing leads into sales-ready opportunities through structured follow-up and nurturing
  • Provide qualitative and quantitative feedback to Marketing / Sales / Installers and other campaign team members

Benefits

  • We offer a competitive total rewards package that may include other benefits and well‑being programs. Offerings vary by role and location and are designed to support employees’ health, security, and success.
Viessmann Climate Solutions logo

Viessmann Climate Solutions

Founded in 1917 as a heating technology manufacturer, today Viessmann Climate Solutions is a leading global provider of sustainable climate (heating, cooling, water and air quality) and renewable energy solutions. The integrated Viessmann Climate Solutions portfolio seamlessly connects products and systems via digital platforms and services, creating an individualized feel-good climate for users. Viessmann Climate Solutions is part of Carrier Global Corporation, global leader in intelligent climate and energy solutions, committed to creating innovations that bring comfort, safety and sustainability to life. For more information, visit www.viessmann-climatesolutions.com

Allendorf, Hesse, DEU
3.1K employees (210 in marketing)

Traffic Signals

Monthly Visitors
26.6K
Traffic Source Mix
Search
37.1%
Direct
31.9%
Referral
25.1%
Social
4.9%
Paid
0.8%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
145 (5% of company)
Median Tenure
8.4 years
Marketing Roles Posted (Last 30 Days)
1