Responsibilities

• Act as a key leader within the team, overseeing incoming project requests and live campaign work to ensure excellence in delivery.
• Work closely with the Business Director to effectively manage resource and capacity within the team, ensuring projects have the appropriate team attached and are running efficiently.
• Mentor, delegate to, and elevate junior team members, fostering a collaborative and high-performing team environment.
• Bring a true commercial mindset, with a keen eye on scoping out projects, tracking profitability, and understanding the costs attached to running our products and campaign types.
• Actively contribute to and develop tailored Influencer strategies for our B2B and corporate clients: recommend objectives, targets, action plans, influencer selection, content calendars, and budgets.
• Support additional agency growth projects as required, including leading/supporting new business pitches, market reviews, and competitive trend analysis.
• Maintain, build, and nurture successful client relationships, successfully selling in creative ideas and content streams in quick-turnaround and high-pressure situations.
• Present creative ideas and sell content solutions confidently to internal stakeholders, as well as new and existing clients.
• Align and collaborate seamlessly with media, PR, social, brand activation, digital, and all other internal and external stakeholders to deliver integrated, best-in-class campaigns.
• Oversee the end-to-end execution of complex, multi-layered influencer campaigns, ensuring timelines, budgets, and deliverables are met to the highest agency standard.
• Liaise with production teams and talent managers to oversee content creation, from social-first assets to large-scale production shoots.

Requirements

• Experience: A minimum of four (4) years of experience in influencer marketing, social media, or a highly related marketing field (experience in both B2B and B2C is applicable, but a passion for B2B is essential).
• B2B Mindset: A strong understanding of the developing opportunity of influencer marketing for corporate and B2B brands, recognizing how it differs from B2C, and how to navigate the unique challenges corporate brands face.
• Creative & Innovative: An innovative, creative approach to utilizing influence, with a true belief in the power of thought-leadership and B2B influence.
• Resilience & Attitude: Self-motivated, action-oriented, and ambitious with a positive "can-do" attitude. The ability to remain optimistic, calm, and strategic under pressure.
• Collaborative Spirit: A true team player with the ability to work collaboratively, delegate effectively, and champion the success of others.
• Production Savvy: Solid knowledge of the content production process (including licensing, usage rights, and shoot logistics) with a proven track record of managing end-to-end campaigns from concept to post-campaign reporting.
• Integrated Campaign Knowledge: Proven experience of integrating digital and social media into wider marketing and PR campaign activities.
• Platform Expertise: A deep understanding of the social media landscape, with a strong, specialized knowledge of the LinkedIn platform and its algorithm, ad formats, and organic best practices.

Benefits

• 25 days annual leave + 1 Volunteer Day
• Bupa Healthcare
• Enhanced Maternity, Adoption and Shared Parental Leave
• We have a Flexible Working Model with core working hours: 10am – 4pm
• A 1.5:1 Matching Pension Structure
• Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
• Season Ticket Loan and Cycle to Work Scheme
• Life Assurance