Head of Marketing at UBT | Royal Leamington Spa, Warwickshire, UK | £65K/yr – £75K/yr

UBT

Head of Marketing

Royal Leamington Spa, Warwickshire, UK (On-site)

£65K/yr – £75K/yrSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own and scale a data-driven marketing engine that uses HubSpot CRM, automation, and segmentation to drive pipeline with clear ROI signals.

Own lifecycle stages, lead routing, and dashboards for better lead quality and faster handoffs.
Plan and execute exhibitions, product launches, and supplier management to convert events into pipeline.
Manage budget, channel performance, and reporting to show marketing contribution to growth.

Job Description

Responsibilities

Develop and execute a marketing strategy focused on measurable pipeline growth and customer acquisition
Own and optimise the marketing function within HubSpot, including lifecycle stages, segmentation, automation, reporting, and dashboards
Generate high-quality marketing-qualified leads across both short and long sales-cycle opportunities
Improve marketing-to-sales alignment, lead quality, and hand-off processes
Lead the planning and execution of exhibitions, trade events, and product launches, ensuring robust commercial follow-up
Manage external agencies and suppliers, driving performance, accountability, and return on investment
Own and enhance core marketing collateral, including product literature, presentations, case studies, email campaigns, and sales enablement materials
Develop and maintain a consistent brand experience across all customer touchpoints
Manage website performance, conversion rate optimisation (CRO), and digital customer journey improvements
Take ownership of marketing budget allocation, channel performance, and investment decisions
Provide clear reporting and visibility of marketing contribution to business growth

Requirements

Proven experience in a senior B2B marketing role within industrial, manufacturing, engineering, machinery, equipment hire, technical products, or similar sectors
Demonstrable success in building pipeline and generating measurable commercial outcomes
Strong HubSpot expertise with hands-on ownership of CRM marketing, automation, segmentation, reporting, and lead management
Experience working within lean, fast-moving businesses where autonomy and accountability are expected
Ability to balance strategic thinking with hands-on execution
Strong understanding of customer journeys, proposition development, sales enablement, and conversion-focused marketing
Experience managing agencies, suppliers, budgets, and marketing performance metrics
Excellent stakeholder management skills and the confidence to influence senior leadership

Benefits

Salary: £65,000 - £75,000
Performance-related bonus scheme
25 days annual leave plus bank holidays
Option to purchase additional holiday entitlement after qualifying service
Company pension scheme
Private healthcare following successful completion of probation
Ongoing training and professional development opportunities
Free on-site parking
Complimentary refreshments
Enhanced company sick pay linked to length of service

UBT

The Universal Business Team (UBT) is a fast-paced global consulting organisation supporting over 3,000 family businesses across 19 countries.We provide our customers with an unprecedented range of business advisory, coaching, consulting and training programs to move their business forward.We also partner with leading brands around the world, leveraging our group buying power to ensure our customers can access products and services at competitive prices.UBT has a unique value proposition to our customers and our staff in that all profits are invested into a higher purpose - education and charity work.OneSchool Global is one of the largest progressive independent school networks in the world, with over 100 schools in 21 countries.Rapid Relief Team provides food and water to emergency services during times of disaster, and supports the homeless and people with disability.

Founded in 2009

Newington, New South Wales, AUS

1.1K employees (84 in marketing)

www.universalbusinessteam.com