Head Of Digital PR

Responsibilities

• Development & Growth of the Digital PR team – developing processes & driving the team forwards in an effective & data-driven manner
• New Business – pitching to new clients & helping to develop new business proposals & presentations
• Monthly Reporting, Analysis & Feedback To Clients
• Growing Cedarwood’s Digital PR offering within the Digital PR space
• Ensuring that client targets are met & that work is completed to a high standard
• Mentoring & developing the Digital PR team, ensuring that each staff member is performing to the best of their ability
• Creating link & performance targets based off SEO data & client’s business needs
• Ability to manage the team independently, with support from senior management
• Take responsibility for the sharing of best practice, showing the agency what good looks like by ensuring best quality work
• Responsibility for clear communication & ensuring client targets are met

Requirements

• Minimum 4 years experience in Digital PR
• Strong Digital PR skillset – clear understanding of processes & undertaking newsjacking, campaign work & thought leadership, in addition to anything else you feel would work within the Digital PR space
• Good awareness of SEO & how to tie Digital PR deliverables into the wider picture
• Ability to build media lists & highlight publications
• Good written skillset – ability to write & create newsworthy press releases
• Awareness of digital practices & marketing funnels
• Analytical – be able to find newsworthy stories within statistics & research
• Comfortable presenting to clients
• Experience managing a team a bonus
• Ability to communicate technical & creative ideas effectively within business context

Preferred

• Experience managing a team a bonus
• Ability to communicate technical & creative ideas effectively within business context
• People management – able to extract the best from your team & mentor them

Benefits

• annual bonus
• unlimited annual leave
• gym membership
• regular personal & team training sessions
• long-service rewards
• birthday & work anniversary celebrations
• regular nights out & much more