Head of CRM Data and Insight - Professional Services - 104318 - Grade 8

Birmingham, UK (On-site)

£47K/yr – £64K/yrSenior LevelFull time

Posted 1 day ago

Job Summary

Owns the data and insights function end-to-end, leading strategy, CRM operations, data quality, reporting, and stakeholder engagement while aligning with DARO's 5-year plan.

  • Lead data & insights strategy and team development
  • Oversee CRM systems, data integrity, and PowerBI reporting

Job Description

Responsibilities

  • Strategic & team leadership – Ensure data, insight and finance activity align with DARO's strategy and 5-year plan; manage and develop the team through clear objectives, feedback, and professional development, fostering a motivated, customer-centric, solution-focused culture across internal and external stakeholders.
  • Resourcing, budget & collaborative leadership – Deploy team resources to meet priorities and own the team budget, including forecasting and monitoring spend; work collaboratively with other Heads across DARO to ensure key priorities from DARO's annual strategic plan are developed and implemented, building cross-DARO and University-wide relationships to share best practice.
  • CRM ownership – Take overall accountability for DARO's systems (CRM, platforms, integrations), ensuring they are stable, secure, fit for purpose, and operationally effective, including data collection, storage and processing.
  • Continuous improvement & operational planning – Develop and deliver the team's operational plans, ensuring alignment to overarching DARO plans; maintain systems maps, review systems to identify issues/opportunities, and manage implementation of updates and change (including training), staying abreast of new technology developments with the CRM Manager.
  • Stakeholder & data integrity management – Manage relationships with IT Services, other business areas and external suppliers; work with the Head of Prospect Development to strengthen data integrity through clear permissions and accountabilities, and oversee planning and delivery of data quality activity.
  • Reporting development – Supervise and support the Insight and Reporting Analyst to develop, improve and add to the existing suite of PowerBI reports aligned to DARO and stakeholder needs, and work with IT Services on the technology/process behind reporting.
  • Insight delivery – Present actionable insights, strategic recommendations and business intelligence to SLT, and drive user engagement with PowerBI and other reporting outputs to support decision-making .
  • Knowledge & documentation – Build and maintain a SharePoint knowledge hub of guides, training materials and process documentation across Data & Insight and Finance, ensuring consistent, secure and future-proofed ways of working.
  • User support – Provide expert technical support, with the CRM Manager, on DARO systems to all teams.
  • Legal & regulatory compliance – Work with the AD of Development Services to ensure legally compliant collection, storage and processing of data; keep up to date with data protection regulation; ensure processes are in place for statutory returns (FOI, SARs, etc.).

Requirements

  • Educated to Degree level (or equivalent qualifications) plus significant relevant practical experience - where no equivalent qualification is held substantial practical relevant experience and expertise in a series of progressively more demanding roles will be required.
  • Evidence of literacy and numeracy, with the ability to communicate clearly for a variety of audiences, and to produce and analyse source material, information and data.
  • Knowledge of fundraising / fundraising operations, preferably in higher education or large / complex non-profit organisations, is highly desirable.
  • Experienced in all aspects of the technical management and development of information systems and technology, including CRM, web tools and platforms. Demonstrable and extensive practical understanding of relational databases with specific knowledge of Blackbaud CRM or Raiser’s Edge an advantage.
  • Proven ability to deliver complex IT projects, including demonstrable evidence of significant project management and change management.
  • Strong customer service and stakeholder management skills, with an ability to understand business need and to work collaboratively with colleagues to create user focused solutions.
  • Excellent operational planning skills.
  • Experience of managing reporting suites.
  • Strong understanding and experience of BI platforms, dashboard construction, data modelling, segmentation, and reporting (specific PowerBI experience is strongly preferred)
  • Excellent communication skills, with the ability to present and explain complex datasets or concepts to a wide audience.

Benefits

  • 40 days paid holiday a year
  • one paid day a year for volunteering
  • occupational sick pay
  • pension scheme
  • three high quality subsidised day nurseries
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Founded in 1900
Birmingham, England, GBR
15K employees (279 in marketing)

Salaries

Posted range

£47K/yr – £64K/yr

Taken straight from the job posting.

CRM median pay in the United Kingdom

£43K/yr

Most pay falls between £37K and £55K. Based on 53 salaries.

See all University of Birmingham salaries

Marketing Team

Marketing Team Size
279 (2% of company)
Median Tenure
9 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$27.3M
Last Raise
$37.9K
Grant, 1 years ago

Funding History

  • Feb 2025
    Grant • $37.9K
  • Mar 2024
    Grant • $5.8M
  • Sep 2023
    Grant • $1.7M

Traffic Signals

Monthly Visitors
1.3M
Monthly Google Ads Budget
$16.1K
Traffic Source Mix
Search
63%
Direct
28.9%
Referral
6%
Social
0.9%
Paid
1%

Headcount Trend

Current headcount: ~14.9K

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Head of CRM Data and Insight - Professional Services - 104318 - Grade 8

University of Birmingham · Birmingham, UK · On-site