Responsibilities

• Build and own the outbound sales pipeline: identify target accounts, craft outreach, book meetings, and close deals across insurance, reinsurance, and adjacent markets.
• Run the full sales cycle from first touch to signed contract — demos, pilots, proposals, and negotiations.
• Create the marketing foundation: positioning, messaging, content (case studies, one-pagers, LinkedIn, email sequences), and demand generation that drives inbound interest.
• Develop the GTM playbook: define ICP, map buyer personas, build sales collateral, and establish the processes that let Parsewise scale its commercial efforts beyond you.
• Work closely with the team to translate customer feedback and market signals into product direction.
• Represent Parsewise at industry events, conferences, and in the London market, building relationships that open doors.

Requirements

• Proven ability to build a pipeline and close deals, ideally in B2B SaaS, enterprise software, or a technical product.
• Experience building GTM motions from scratch: you\'ve written the outbound sequences, built the collateral, and figured out what works through experimentation.
• Strong written and verbal communication: you can write a compelling cold email, run a sharp demo, and produce content that resonates with senior buyers.
• Comfort with technical products: you don\'t need to write code, but you need to understand how AI/data products work well enough to sell them credibly.
• A bias toward action and a track record of shipping in fast-moving environments.
• In-office by default (we\'re a fun bunch + snacks), with the option for occasional remote work.
• Insurance, reinsurance, or financial services experience is a strong plus, especially a network in the London market.

Preferred

• Empathy & Collaboration: You are an effective communicator, sharp, and a team player.
• Problem-Solving: You approach challenges with a first-principles mindset and prioritise deep understanding before implementation. A lot of what we build does not have an industry standard to follow.
• Ownership: You are self-motivated and take responsibility for delivering high-quality work without needing oversight. We are a small and growing team, and you will be expected to take ownership.
• Non-conventional thinking/ risk-taking: You are eager to take calculated, smart risks.

Benefits

• Benefits: "take what you need" PTO, annual company retreats, health benefits, and more to come.

Key Details

• Founding GTM at Parsewise
• Location: Central London (in person)
• This is a founding role for someone who can build outbound sequences in the morning, run a demo with a Head of Underwriting at lunch, and write the case study that lands the next customer in the afternoon.