Director of Communications & PR

London, UK (Unknown)

Salary Not AvailableDirector/ExecutivePermanent

Posted 6 weeks ago

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Job Summary

Own and elevate UK luxury communications across three properties, aligning with global brand and managing media, crisis, partnerships, and voice across channels.

  • Strategic Communications: lead multi-property PR with centralized governance and local nuance.
  • Media & Reputation: oversee media relations, influencer partnerships, and crisis response to protect and grow coverage.
  • Integrated Campaigns: drive 360° programs with PR, content, events, and sponsorships that resonate with luxury audiences.

Job Description

Responsibilities

  • Develop and implement a cohesive communications and public relations strategy across the three UK properties, aligning with the brand’s global vision and values.
  • Serve as the primary liaison for all media outlets, managing press enquiries, securing high-profile coverage, and protecting the hotels’ reputations.
  • Maintain and nurture a network of journalists, editors, influencers, and luxury brand partners, ensuring continued positive exposure.
  • Oversee all social media strategy and influencer engagement, ensuring content is curated, brand-aligned, and designed to drive meaningful engagement.
  • Lead PR agencies—both in-market and internationally—to deliver strategic results and media coverage across all key markets.
  • Secure and manage partnership collaborations, ensuring brand alignment and mutual value, and creating 360° integrated campaigns that span PR, content, and events.
  • Collaborate closely with the marketing and leadership teams to ensure consistency across all communications channels and guest-facing messaging.
  • Identify opportunities for the hotels to participate in strategic sponsorships, high-profile events, and other visibility-enhancing initiatives.
  • Mentor and manage the communications team, fostering a high-performing culture and ensuring output reflects the highest editorial and creative standards.
  • Lead on crisis communications and reputation management, in alignment with the Dorchester Collection’s corporate office.
  • Monitor industry trends and guest sentiment, using media insights to guide future communications strategy and maintain a proactive public presence.
  • Manage the annual PR and communications budget, ensuring all spend is optimised for reach, relevance, and long-term value.

Requirements

  • A robust set of media contacts, luxury brand connections, and high-profile influencer relationships.
  • Proven experience designing and delivering national and international PR campaigns in the luxury hospitality or lifestyle sector.
  • Expertise in social media leadership, reputation management, and influencer strategy.
  • Outstanding writing and editorial skills, with a sharp eye for detail and tone.
  • Strong team leadership experience with the ability to mentor, inspire, and guide communications professionals.
  • Comfortable leading on crisis communications, media response, and public positioning under pressure.
  • Deep understanding of luxury audiences and how to communicate with clarity, warmth, and sophistication.
  • Fluent in English, with exceptional verbal and written communication skills.

Preferred

  • Experience working within a multi-property brand or international hotel group.
  • Background in luxury partnerships, event sponsorships, or brand collaborations.
  • Familiarity with analytics tools and PR reporting platforms, with the ability to translate insights into strategy.
  • A natural storyteller and brand guardian, with a passion for crafting narratives that reflect heritage, innovation, and elegance.

Benefits

  • Complimentary Stays: Enjoy complimentary stays with breakfast at Dorchester Collection Hotels every year.
  • Discounts: Get 50% off food and beverages at selected bars and restaurants within the Dorchester Collection: Enjoy Friends & Family stay discounts out hotels, Benefit from discounts at various high street and online shops
  • Employee Perks: Enrol from day 1 into the Aviva Private Pension scheme (we contribute 8% towards your pension); Benefit from Seasonal ticket loan, Rental deposit scheme, private financial advice, and Eye care vouchers.
  • Training and Development: Advance in your career by accessing various apprenticeships from Level 2 to Hospitality Degree Level 5. We partner with outstanding nationally recognised Apprenticeship providers.
  • Social Events: Participate in vibrant social events, including a summer party, winter ball, pub quizzes, and cultural and milestone recognition celebrations.
  • Referral Bonus: Earn a £1000 bonus when you recommend a friend.
  • Well-being Support: Access immediate well-being advice because we care about our employees.
Dorchester Collection logo

Dorchester Collection

4.0 Glassdoor

Founded in 2007, Dorchester Collection is the mark of distinction reserved for the world’s most extraordinary hotels and residences. Each unique property is chosen for its unmatched character and cultural significance, offering Dorchester Collection’s remarkable guests a way of life that is legendary, sophisticated and meaningful.Dorchester Collection’s curated constellation of properties includes 45 Park Lane and The Dorchester in London, Coworth Park in Ascot, Le Meurice and Hôtel Plaza Athénée in Paris, Hotel Principe di Savoia in Milan, Hotel Eden in Rome, The Lana in Dubai, The Beverly Hills Hotel and Hotel Bel-Air in Los Angeles, with Tokyo and The Alba in Dubai opening in 2028.

Founded in 2007
London, England, GBR
3.8K employees (66 in marketing)
77% recommend to a friend
87% CEO approval

Traffic Signals

Monthly Visitors
309.2K
Monthly Google Ads Budget
$9.7K
Traffic Source Mix
Search
62.9%
Direct
28.4%
Referral
6.7%
Social
1%
Paid
0.8%

Headcount Trend

Current headcount: ~3.8K

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

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