Digital Marketing Specialist

Newcastle upon Tyne, UK (On-site)

Salary Not AvailableMid LevelPart time

Posted 9 days ago

Top 1% of applicants do these two things.

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Job Summary

Own and drive end-to-end digital marketing initiatives across social, email, and search; optimize SEO, manage paid campaigns, craft engaging content, and analyze performance to continuously improve ROI.

Lead cross-channel marketing strategy and execution
Analyze data to identify opportunities and optimize campaigns

Job Description

Responsibilities

Develop, implement, and manage comprehensive digital marketing strategies across platforms including social media, email, and search engines.
Optimize website content using SEO best practices to improve organic search rankings and increase web traffic.
Manage paid advertising campaigns on Google Ads and social media platforms, monitoring performance and adjusting strategies for maximum ROI.
Create engaging copy for digital content such as blog posts, social media updates, email newsletters, and landing pages.
Oversee social media management by scheduling posts, engaging with followers, and analyzing engagement metrics to refine content strategies.
Utilize tools like Google Analytics and Microsoft Excel to analyze campaign performance data, generate reports, and identify opportunities for improvement.
Coordinate projects across teams using project management tools, ensuring timely delivery of marketing initiatives while maintaining high standards of quality.
Being a petrol head would be advantageous.