Digital Marketing Manager at Care Comparison | UK

Care Comparison

Digital Marketing Manager

UK (Remote)

$50K/yr - $55K/yr (Est.)Mid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and mature the digital growth engine across paid, organic, and lifecycle marketing to drive high quality enquiries and brand lift.

Own Growth Infrastructure: orchestrate paid media, SEO, email journeys, and content to generate qualified inquiries and improve conversion paths.
Analytics & Optimization: measure performance in GA and dashboards, run tests, and optimize ROAS and funnel conversion.
Sales Alignment & Brand Campaigns: collaborate with sales on lead quality and run compelling campaigns that raise awareness and demand.

Job Description

Develop and execute the company's digital marketing strategy.
Manage paid advertising campaigns across Google Ads, Meta, LinkedIn and other platforms.
Improve website traffic, SEO rankings and organic visibility.
Plan and manage email marketing campaigns and customer journeys.
Create and oversee engaging content across social media platforms.
Monitor campaign performance using Google Analytics and other reporting tools.
Continuously test, analyse and improve conversion rates.
Work alongside the sales team to generate qualified enquiries.
Build brand awareness through innovative marketing campaigns.
Manage marketing budgets and maximise return on investment.

Minimum 2 years' experience in a digital marketing role.
A portfolio showcasing successful campaigns and measurable results is essential.
Strong knowledge of Google Ads, Meta Ads Manager, SEO and Google Analytics.
Experience with email marketing platforms.
Excellent copywriting and communication skills.
Strong analytical mindset with the ability to make data driven decisions.
Highly organised and able to work independently in a remote environment.

Experience using Canva, Adobe Creative Suite or similar tools is desirable.
Experience within healthcare or SaaS is advantageous but not essential.

Fully remote working.
Opportunity to build and lead the marketing function of a rapidly growing company.
Career progression into a senior leadership role.
Supportive and ambitious team environment.
Ongoing training and development.

Care Comparison

Care Comparison is the UK’s care referral and comparison platform — helping families find trusted, high-quality homecare providers with speed and confidence.We connect people in need of care with reputable agencies in their local area, making it easier to compare services, understand costs, and make informed choices. Whether you're arranging care for a loved one or planning ahead, our platform brings clarity to what can be a confusing process.🔹 Nationwide Coverage – Browse a growing directory of CQC-registered providers across the UK.🔹 Family-Focused Search Tools – Filter by care type, location, availability, and service features.🔹 Verified Information – Access up-to-date details, including reviews, CQC ratings, and service descriptions.🔹 Free to Use – Always free for families and individuals searching for care.🔹 Growth Platform for Providers – We help care agencies reach more clients and grow their visibility in competitive local markets.Founded by homecare expert Shah, with £14.9M+ in care sector revenue experience, Care Comparison is built with both families and providers in mind — offering value on both sides of the equation.Whether you're a care provider looking to increase referrals or a family seeking quality support, Care Comparison is your trusted starting point.🌍 Visit: www.carecomparison.co.uk📧 Partner with us: support@carecomparison.co.uk

Founded in 2024

1 employees

www.carecomparison.co.uk