Media & Campaigns Lead
NewsCord
UK (Remote)
In-houseFull-timeEntry level
18 hrs ago
Digital Marketing Manager
London, UK (On-site)
£36K/yr – £39K/yrMid LevelFull time
Posted 2 months ago
Top 1% of applicants do these two things.
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Job Summary
Own day-to-day digital and social marketing driving fundraising and engagement across channels, while shaping how we connect with supporters and partners.
- Social, email, SEO, website, and paid media ownership with cross-channel integration across campaigns.
- Lead digital fundraising campaigns and supporter journeys to grow donations and engagement.
- Own data, analytics, and optimization to improve performance and inform strategy.
Job Description
Responsibilities
- Lead on Social media, email marketing, SEO, website management and paid advertising
- Lead digital fundraising campaigns and supporter journeys
- Oversee data, analytics and optimization across all digital channels
- Deliver integrated campaigns in close collaboration with the Brand Manager and Individual Giving Manager
- Hands-on role at the heart of our Income and Engagement Team, leading day-to-day digital activity while helping shape how we connect with supporters, publishers and other audiences
Requirements
- proven digital marketing experience
- strong analytical skills and a data-informed approach
- experience of digital fundraising or the charity sector
- excellent copywriting skills and an eye for engaging content
- knowledge of GDPR as it applies to digital marketing
Book Aid International
Book Aid International is the UK's leading book donation and library support charity. Every year, we ship over one million brand new books to people around the world who need them.
Traffic Signals
Monthly Visitors
8.9K
Monthly Google Ads Budget
$144
Traffic Source Mix
Search
57.9%
Direct
30%
Referral
6.9%
Social
4%
Paid
1.1%
Headcount Trend
Current headcount: ~33
Marketing Team
Marketing Team Size
3 (9% of company)
