Digital Marketing Industrial Placement 2027 — 6 months
L'Oréal
London, UK (On-site)
In-houseFull-timeIntern/new grad
3 hrs ago
Digital Marketing Executive
London, UK (Hybrid)
Salary Not AvailableMid Level3+ years expFull time
Posted 3 months ago
Job Summary
Own the end-to-end Japanese digital marketing and content engine, from on-site UX and content localization to CRM, CDP, and analytics, driving engagement, retention, and LTV for the Japan market.
- Growth Infrastructure: Set up and manage the Japanese CDP, data quality, attribution, and cross-channel analytics to inform growth decisions.
- Content & Localisation: Plan, execute, and optimise homepage, editorial pages, blogs, and campaign landing pages aligned to Japanese culture and brand.
- CRM & Personalisation: Lead local CRM strategies, segmentation, automation, and lifecycle campaigns to boost retention.
Job Description
- Own and lead the digital marketing and editorial strategy for the Japanese locale, ensuring alignment with overall brand and commercial objectives.
- Lead the planning, execution, and optimisation of all on-site content including homepage, editorial pages, blogs, and campaign landing pages.
- Ensure all content is culturally relevant, on-brand, and optimised for performance within the Japanese market.
- Manage end-to-end localisation workflows, overseeing adaptation of global campaigns and content for Japan across internal teams, translators, and external partners.
- Drive continuous on-site optimisation through data-led insights, improving engagement, conversion, and user experience.
- Own the setup, configuration, and ongoing management of the Japanese CDP ecosystem.
- Lead the development and execution of localised CRM strategies, including email marketing and lifecycle planning.
- Define and manage audience segmentation, personalisation frameworks, and automation flows tailored to the Japanese customer base.
- Analyse campaign performance, extract actionable insights, and continuously optimise CRM activities to improve retention and LTV.
- Own reporting cadence, delivering weekly and monthly performance reports to internal stakeholders and Japanese partners.
Vivienne Westwood
Vivienne Westwood is one of the last independent global fashion companies in the world. At times thought provoking, this brand is about more than producing clothes and accessories. Westwood continues to capture the imagination and raise awareness of environmental and human rights issues. With a design record spanning over forty years, Vivienne Westwood is now recognized as a global brand and Westwood herself as one of the most influential fashion designers, and activists, in the world today.
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