Digital Marketing Executive

Kenilworth, Warwickshire, UK (Hybrid)

Salary Not AvailableMid LevelContract

Posted 7 days ago

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Job Description

Responsibilities

  • Support the Senior Marketing Team Manager in completing agreed objectives
  • Create, build and deliver email marketing campaigns and newsletters
  • Manage CRM audiences, segmentation and marketing automation
  • Maintain and update website including landing pages, blogs and resources
  • Work alongside our appointed web agency to support SEO improvements and optimise user experience and lead generation across our website
  • Create and maintain our organic social media activity and support paid digital advertising campaigns
  • Monitor campaign performance and provide regular reporting and insights
  • Maintain campaign schedules, delivery trackers and marketing records
  • Identify opportunities to improve digital performance, engagement and lead generation
  • Ensure all digital marketing activity complies with GDPR and brand guidelines

Requirements

  • Experience developing and sending emails and newsletters through an email marketing platform or through a CRM system
  • Strong copywriting and content creation skills with excellent attention to detail
  • Experience creating, uploading and managing website content
  • Experience creating and scheduling social media content tailored to different audiences, platforms and channels
  • Ability to plan and manage a basic content calendar
  • Good Analytical Skills With Experience Reporting On Campaign Performance
  • A collaborative approach and strong communication skills
  • Ability to prioritise, manage conflicting deadlines, work well under pressure, and manage multiple tasks simultaneously

Preferred

  • A working knowledge of digital and social media advertising (e.g. Google Ads, LinkedIn Ads)
  • Experience creating social media assets, and short-form video content
  • Design knowledge or experience
  • Interest or understanding of the energy and/or agricultural industry

Benefits

  • Hybrid working, 2 days per week from our office at Stoneleigh Park
  • 33 days annual leave including bank holidays
  • Pension scheme
  • Group life assurance (3x salary)
  • NFU membership
  • Employee assistanceprogramme and health cash plan
NFU Energy logo

NFU Energy

NFU Energy is one of the UK’s leading consultancy and service providers for sustainable energy solutions. With a rich heritage in agriculture and horticulture, as one of the National Farmers’ Union (NFU) group of companies, we help manage energy needs, efficiently and sustainably through personalised and innovative solutions that meet energy goals. Our work has grown to transcend sectors, providing unwavering expertise to public and private sector organisations to maximise savings, minimise carbon and generate income through innovative energy solutions

Stoneleigh, England, GBR
47 employees (2 in marketing)

Traffic Signals

Monthly Visitors
195.6M
Monthly Google Ads Budget
$60.2K
Traffic Source Mix
Search
10.5%
Direct
26.8%
Referral
5.1%
Social
55.4%
Paid
1.3%

Headcount Trend

Current headcount: ~47

Marketing Team

Marketing Team Size
2 (4% of company)
Marketing Roles Posted (Last 30 Days)
1