Responsibilities

• Email Marketing & Customer Journey
• This is a build, not a handover — you’ll be setting up the customer journey from scratch across Klaviyo and Shopify
• Map and build post-purchase flows for each brand: confirmation, onboarding, repeat purchase prompts, and review requests
• Set up welcome sequences that introduce new customers to the brand and drive a second purchase
• Connect Shopify customer data to Klaviyo: segments, purchase behaviour, and lifecycle triggers
• Design the full customer journey — from first purchase through to loyal repeat buyer — and implement it in flows
• Write all email copy: subject lines, body content, and CTAs in each brand’s voice
• Once flows are live, plan and send regular campaign emails (seasonal, promotional, editorial)
• Report on open rates, click rates, revenue per recipient, and flow performance
• Blog & Content Writing

Requirements

• Email marketing & automation — Klaviyo (flows, segmentation, lifecycle campaigns) is essential
• Shopify — comfortable navigating customer data, integrations, and connecting to Klaviyo
• Customer journey mapping — able to design and build a post-purchase sequence from scratch
• Content writing — clear, engaging copy for blogs, emails, and social
• Social media management — scheduling, publishing, and community engagement
• SEO knowledge — keyword research, on-page basics, writing for search intent
• Analytics — comfortable reading data and drawing actionable conclusions
• Campaign design — able to produce clean, on-brand visuals (Canva or equivalent)
• 2–4 years in a marketing role, ideally within e-commerce or product brands
• Experience managing multiple brands or accounts simultaneously is a plus

Preferred

• Craft, maker, or creative industry background is desirable but not essential

Benefits

• In-person role based in Brighton
• Casual dress
• Company pension
• Employee discount