Dr S N A clinics

Digital Marketing Executive

London, UK (On-site)

£28K/yr – £34K/yrMid Level2+ years expFull time

Posted 13 days ago

Job Summary

You will own paid media execution and end-to-end funnel optimization for the private clinic, leading Google, Meta and TikTok campaigns, tracking performance, and improving lead-to-consultation conversions across ads, landing pages, SEO, content and CRM automations.

  • Own end-to-end paid ads planning, execution and optimization across Google, Meta and TikTok.
  • Build and optimize conversion funnels with landing pages, tracking, and GoHighLevel automations.

Job Description

Responsibilities

  • Paid advertising (Google, Meta, TikTok)
  • Plan, launch and optimise Google Ads: Search, Performance Max, Display and Remarketing
  • Run and scale Meta (Facebook & Instagram) and TikTok ad campaigns
  • Manage budgets and pacing, and report on spend daily and weekly
  • Reduce cost per lead, improve ROAS and increase consultation bookings
  • Tracking & analytics: Set up and maintain GA4, Google Tag Manager, Meta Pixel / Conversions API and TikTok Pixel
  • Make sure every lead can be traced from ad click to booked consultation
  • Produce a clear weekly report covering Cost per Lead, Cost per Booking, ROAS, conversion rates, SEO rankings and website traffic
  • SEO & website: Manage and maintain Next.js website
  • Technical and on-page SEO, Core Web Vitals and site speed

Requirements

  • Minimum 2 years' commercial, hands-on digital marketing experience
  • Proven results managing Google Ads and Meta Ads with real budgets, with figures to prove it
  • Working experience with TikTok Ads Manager
  • Confident setting up GA4, GTM, Search Console and conversion tracking
  • Practical technical and on-page SEO experience
  • Experience managing a website (Next.js preferred; WordPress/Webflow considered)
  • Hands-on GoHighLevel experience: workflows, pipelines, automations
  • Strong video editing (CapCut, Premiere Pro) and graphic design (Photoshop) skills
  • Excellent written and spoken English
  • Right to work in the UK

Preferred

  • Marketing experience in medical field, private healthcare or Harley Street clinics
  • Knowledge of UK healthcare advertising rules: ASA/CAP Code, the ban on advertising prescription-only medicines (e.g. anti-wrinkle injections) to the public, and Meta's health-ad policies
  • A track record of generating high-value leads
  • Understanding of patient acquisition funnels, from ad to consultation to treatment
  • UK GDPR awareness for handling patient data

Benefits

  • Employee discount

Salaries

Posted range

£28K/yr – £34K/yr

Taken straight from the job posting.

Digital Marketing median pay in the United Kingdom

£38K/yr

Most pay falls between £31K and £50K. Based on 148 salaries.

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Digital Marketing Executive

Dr S N A clinics · London, UK · On-site