Digital Marketing Assistant

Responsibilities

• Website & Digital Content - Promote and update content on Firm websites in alignment with marketing campaigns and brand standards. - Optimize webpages for user experience (UX) and SEO. - Assist with testing, troubleshooting, and coordinating technical updates with IT and external vendors.
• Digital Campaigns - Support the development, execution, and analysis of digital marketing campaigns. - Collaborate with social media and communications teams on paid search (SEM) and social media advertising. - Assist in expanding online engagement through various digital channels.
• Email Marketing (Vuture) - Create, test, and deploy email campaigns, newsletters, and Firm communications. - Manage user accounts and system settings within Vuture. - Integrate email campaigns with InterAction CRM lists and forms. - Monitor campaign performance and report on key metrics. - Manage unsubscribe requests and maintain marketing inboxes in compliance with privacy policies
• CRM (InterAction) - Maintain and update contact records, including reviewing daily data change requests. - Process employee hires and departures in the CRM system. - Build targeted contact lists using complex searches and manage list imports/exports. - Maintain Marketing and Working List folders and ensure list integrity for events and mailings. - Support data hygiene initiatives, including duplicate cleansing and record standardisation. - Develop business development and engagement reports using CRM and email marketing data. - Ensure compliance with global data privacy regulations and Firm policies.
• Reporting & Analytics - Analyse campaign, event, and engagement data to support business development efforts. - Provide reporting insights to improve marketing effectiveness and client outreach.
• Other - Travel to the client’s London office on occasion throughout the term of the contract.

Requirements

• Bachelor’s Degree.
• Prior experience in digital marketing, CRM administration, marketing operations, analytics, or communications preferred.
• Experience with InterAction or similar CRM systems required.
• Experience with Vuture required.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint).

Preferred

• Experience with website CMS platforms (e.g., WordPress, SharePoint) a plus.
• Familiarity with Google Analytics or other reporting tools a plus.
• Collaborative, proactive, and team-oriented approach.

Benefits

• 25 days holiday, plus bank holidays(pro-rata for part time roles)
• Salary sacrifice schemes, retail vouchers – including our TechScheme which can be used on a range of gadgets such as Smart TV’s, laptops and computers or household appliances.
• Life Assurance
• Private Medical Insurance
• Dental Insurance
• Health Assessments
• Cycle-to-work scheme
• Discounted gym memberships
• Referral Scheme