Digital Copywriter - 12M FTC

Responsibilities

• Digital copy production and build of campaign assets for Boots.com UK and ROI for specific teams (i.e. departments, like beauty or healthcare)
• Build your category areas and work collaboratively with designers, eCommerce teams, and brands to deliver marketing and campaign briefs across shop pages, content, and events.
• Ensure assets are following our digital copy guidelines and the Boots brand, and fully integrated with marketing campaigns.
• Deliver digital projects, from brief to live.

Requirements

• Experience using a CMS (Adobe Experience Manager would be ideal)
• Digital copy skills and experience of writing short-form copy for a commercial site
• Experience with SEO best practices and tools
• Customer-focused with close attention to detail
• Experience following a style guide (or similar) to provide a consistent tone of voice
• Navigate a fast-paced environment and be reactive to changing promotions, including amending assets and customer journey
• Excellent organisation and communication skills with the ability to manage multiple tasks and deadlines

Benefits

• Boots Retirement Savings Plan
• Discretionary annual bonus
• Generous employee discounts
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
• Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more.
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.