Digital Campaign Manager

Birmingham, UK (On-site)

£34K/yr – £47K/yrMid Level3+ years expPermanent

Posted 1 day ago

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Job Summary

Own end-to-end digital campaigns from planning to analysis across paid search, social, display and content, coordinating teams, budgets and targeting to achieve measurable objectives.

  • Own campaign briefs and performance tracking
  • Collaborate with internal teams and stakeholders

Job Description

Responsibilities

  • Plan and manage digital marketing campaigns from brief to completion
  • Develop campaign timelines, objectives and delivery plans
  • Coordinate paid search, paid social, display and content activity
  • Work with internal teams to ensure campaigns launch on schedule
  • Translate commercial objectives into measurable campaign goals
  • Build campaign briefs for creative and content teams
  • Coordinate advertising assets and promotional materials
  • Manage campaign calendars across multiple accounts or projects
  • Monitor campaign budgets and spend
  • Track pacing against agreed budgets

Requirements

  • Degree, diploma or professional qualification in Marketing, Business, Communications, Digital Media or a related subject
  • At least three years of experience in digital marketing or campaign management
  • Practical experience managing digital advertising campaigns
  • Experience with paid search or paid social platforms
  • Good understanding of digital marketing metrics
  • Experience monitoring campaign budgets
  • Strong analytical and numerical skills
  • Ability to interpret campaign-performance data
  • Experience preparing marketing reports
  • Strong organisational and project-management skills

Preferred

  • Experience using Google Ads
  • Experience using Microsoft Advertising
  • Familiarity with Meta Ads Manager
  • Experience with LinkedIn Campaign Manager
  • Knowledge of Google Analytics 4
  • Familiarity with Google Tag Manager
  • Experience using Looker Studio, Power BI or similar reporting tools
  • Knowledge of conversion tracking
  • Experience with CRM and marketing automation platforms
  • Familiarity with HubSpot, Salesforce or similar systems