Marketing & Digital Campaign Executive Full Time at Smart Corporate Stays Limited | Chesterfield, Derby, UK | £28K/yr – £32K/yr

Marketing & Digital Campaign Executive Full Time

Chesterfield, Derby, UK (On-site)

£28K/yr – £32K/yrMid LevelFull time

Posted 3 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end digital marketing engine from ads to CRM workflows, driving high quality leads for Discovery Days and trainings, while building journeys and landing pages to boost conversions.

Campaign ownership: manage ads across Meta, Google, LinkedIn and YouTube with ROI focus.
CRM and nurture: build GoHighLevel workflows, journeys, and sales pipelines to convert inquiries.
Measurement and optimization: monitor CPA/ROI, improve lead quality, and report performance for decision making.

Job Description

Responsibilities

Plan, launch and manage digital marketing campaigns across Meta (Facebook & Instagram), Google, LinkedIn, YouTube and other relevant platforms.
Generate high-quality leads for our Discovery Days, 3-Day Training Programmes, retreats and franchise opportunities.
Monitor campaign performance, cost per lead, conversions and return on investment (ROI).
Optimise campaigns to improve lead quality and reduce acquisition costs.
Manage and develop our GoHighLevel (GHL) CRM system.
Build and maintain automated email, SMS and WhatsApp campaigns.
Create customer journeys, lead nurturing sequences and sales pipelines.
Ensure all enquiries are accurately tracked and managed within the CRM.
Produce marketing and sales reports to support business decisions.
Build high-converting landing pages and online sales funnels.

Requirements

Proven experience in digital marketing and campaign management.
Experience using GoHighLevel (GHL) or similar CRM and marketing automation platforms.
Experience building online sales funnels and landing pages.
Knowledge of Meta Ads, Google Ads, LinkedIn Ads and email marketing.
Experience with Canva, Adobe Creative Suite or similar design software.
Video editing and content creation experience.
Excellent copywriting and communication skills.
Strong analytical skills with the ability to improve campaign performance using data.
Highly organised, proactive and commercially minded.
United Kingdom work authorisation (required)