Creator Marketing Associate (German-speaking)

London, UK (Hybrid)

£60K/yr – £70K/yrMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Own EU creator outreach and paid social video production by building a scalable creator roster and end-to-end pipeline that turns data into faster, better ad content.

  • EU creator sourcing, signing, briefs, and rapid iteration to feed native ad creative.
  • End-to-end outreach across email, DMs, platforms, and referrals with negotiable deals.
  • Turn performance data into stronger briefs, smarter sourcing, and repeatable workflows across cross-functional partners.

Job Description

We’re looking for a Creator Marketing Associate to join the EU marketing team at Whatnot and help scale the creator engine behind our paid ads. You’ll source, sign, brief, and manage creators across Europe to produce high-performing short-form video content for paid social. This role sits at the intersection of creator partnerships, performance marketing, and creative strategy. You’ll work with creators of all sizes, from small UGC-style creators to larger category-relevant influencers, and turn those relationships into a consistent pipeline of native, scrappy, high-performing ad creative. You’ll work closely with Performance Marketers, Creative Producers, and Category Marketers. The goal is simple: find creators who can tell sharp, authentic stories about Whatnot, get great content live quickly, learn from the data, and keep improving the system. Build and manage a scalable EU creator roster for paid performance creative. Source and sign creators across priority markets and categories, from small UGC creators to larger influencers. Own creator outreach end-to-end, using email, DMs, talent platforms, referrals, and whatever channels get results. Negotiate creator deals across fees, usage rights, deliverables, and timelines. Brief creators clearly so they understand Whatnot, the audience, the category, the creative angle, and the performance goal. Partner with Performance Marketers, Creative Producers, and Category Marketers to understand what’s working, then turn those learnings into better briefs, stronger sourcing, and faster iteration. Build the operating system for EU creator creative: tracking pipelines, rights, rates, performance learnings, and repeatable workflows.
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Whatnot

4.2 Glassdoor

Whatnot is the largest livestream shopping platform in the US, UK, and Europe—bringing millions together to shop, sell, and connect around the things they love. We’re building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values, and as a remote co-located team, we operate out of hubs within the US, UK, Ireland, Poland, and Germany today.We’re innovating in the fast-paced world of live shopping from bags to beauty, comics to coins, sneakers to streetwear, and vintage to vinyl. With over 250+ categories, including electronics, sports and Pokémon cards, fashion, plants, jewelry and more—we’ve got it all! And, we’re growing. Whatnot has been one of the fastest growing marketplaces and we’re hiring forward-thinking problem solvers across all functional areas.

Founded in 2019
Marina del Rey, California, USA
1.4K employees (202 in marketing)
82% recommend to a friend
91% CEO approval

Salaries

Posted range

£60K/yr – £70K/yr

Taken straight from the job posting.

See all Whatnot salaries

Funding

Total Funding
$974.7M
Last Raise
$225M
Series F, 5 months ago

Funding History

  • Oct 2025
    Series F • $225M
  • Jan 2025
    Series E • $265M
  • Jan 2023
    Series Unknown

Traffic Signals

Monthly Visitors
11.8M
Monthly Google Ads Budget
$545
Traffic Source Mix
Search
17.2%
Direct
74.3%
Referral
3.8%
Social
3.8%
Paid
0.8%

Headcount Trend

Current headcount: ~1.4K

Recent News

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Creator Marketing Associate (German-speaking)

Whatnot · London, UK · Hybrid