Content and Marketing Coordinator

Responsibilities

• Create engaging photo, video and graphic content for Instagram, TikTok, Facebook, LinkedIn and YouTube, including appearing on camera when needed.
• Film and edit short form and long form content such as reels, course promotions, interviews with tutors and advisory board members, and behind the scenes content.
• Produce graphics, posters, thumbnails and digital assets that keep the educateU brand consistent.
• Plan a monthly content calendar and schedule posts across platforms.
• Support updates to the educateU website, course pages and marketing materials.
• Capture content at events, exhibitions and partner visits.
• Stay up to date with social media trends and platform changes to keep content fresh.
• Track engagement and reach and suggest improvements based on what performs well.
• Support paid social campaigns, including ad boosting and audience targeting on Meta and other platforms, as recruitment activity begins.
• Keep creative assets and content libraries well organised.

Requirements

• Previous experience in content creation, social media, digital marketing or a similar creative role.
• Strong video editing and design skills using tools such as Adobe Creative Suite, Canva or CapCut.
• Confident presenting and speaking on camera.
• Able to shoot high-quality content on a smartphone or camera.
• Good understanding of social media platforms, trends and audience engagement.
• Excellent communication and organisational skills, with confidence speaking to learners and partners.
• Able to manage a varied workload and meet deadlines.
• Basic understanding of branding and content performance metrics.
• Experience in the education sector is a plus but not essential.
• Creative mindset with strong visual storytelling abilities.

Benefits

• Annual leave (7.2 weeks)
• Workplace pension scheme.
• Company Sick Pay.
• Statutory maternity and paternity pay.
• Employee Assistance Programme (HA Wisdom Wellbeing)
• Virtual GP access (Livi)
• 'Speak Up Service' - confidential support service to report any workplace concerns
• Specialist physical and mental wellbeing support services with 24/7 confidential counselling support (Wisdom)
• Specialist menopause support, including online CBT (Wisdom)
• Financial, legal and medical advice services provided (Wisdom)