Content Creator

Responsibilities

• Take ownership of the content process and bring their own ideas and work with different teams across HubPeople to turn our products, updates and ideas into engaging content.
• Create video and written content for YouTube, LinkedIn, Instagram, Facebook and the HubPeople website.
• Present scripted and unscripted content, hosting interviews and conversations, talking about HubPeople products and updates and helping bring our content to life.
• Develop content that helps our partners understand and use HubPeople's products, particularly our AI toolkit for building and growing dating and social brands.
• Create useful, engaging content such as: How-to videos and step-by-step guides; Product walkthroughs and feature demonstrations; Videos explaining new tools, features and updates; Content showing partners how to use the AI toolkit to build their brand and get their dating or social site live; Tips and educational content to help partners get more from the HubPeople platform; Short-form content that makes complex or technical features easy to understand.
• Collaborate with product and partner teams to understand new features and turn them into simple, engaging content that partners can actually use.
• Identify content opportunities through interaction with HubPeople partners and the wider community; monitor comments, audience feedback and engagement; respond to relevant community enquiries and communicate useful feedback internally; monitor content performance and identify opportunities to improve reach and engagement; use audience insights to help shape future content ideas and campaigns.
• Coordinate filming, content creation, approvals and publishing schedules; work with internal teams to gather information and organise interviews; plan content around HubPeople announcements, events, product updates and campaigns; manage multiple content projects and deadlines; identify opportunities to improve content workflows and production processes.

Requirements

• Confidence and willingness to regularly appear on camera
• Previous experience creating content for social media, digital channels or a brand
• Strong presentation and communication skills
• Experience creating video content for platforms such as YouTube, Instagram, LinkedIn or Facebook
• Strong written skills, with the ability to write engaging social copy, captions and video titles
• A good understanding of how content should be adapted for different platforms
• A creative mindset and the ability to come up with content ideas independently
• A genuine interest in AI, technology and digital products
• The ability to learn a product and explain it clearly to someone who may have never used it before
• Good understanding of social media trends and audience behaviour

Preferred

• Experience presenting, hosting interviews, podcasts, online shows or similar content
• Experience creating educational or how-to content
• Experience with filming, cameras, lighting or audio
• Some experience with video editing software such as CapCut, Adobe Premiere Pro or Final Cut Pro
• Experience using social media scheduling, publishing or analytics tools
• Experience creating short-form video for Reels, Stories or YouTube Shorts
• Experience working with AI tools or technology products
• Experience in technology, dating, social platforms, online communities or digital media
• An understanding of SEO and creating content for websites

Benefits

• Casual dress
• Free parking
• On-site parking