Responsibilities

• Develop and execute creative content strategies aligned with brand goals and marketing campaigns
• Produce diverse content including blog posts, social media updates, videos, photography, and email campaigns
• Manage content calendars to ensure timely delivery of engaging material across platforms such as social media, website, and email
• Optimize content for SEO to improve search engine rankings and increase organic traffic
• Design visually appealing graphics using Adobe Photoshop and other Adobe Creative Suite tools
• Manage content management systems like WordPress and other platforms to publish and update content efficiently
• Analyze content performance using Google Analytics and other tools to refine strategies and maximize reach

Requirements

• Proven experience in content creation, social media marketing, and content management systems
• Strong copywriting skills with the ability to craft clear, engaging messages tailored to target audiences
• Proficiency in Adobe Photoshop, Adobe Creative Suite (including Premiere Pro or After Effects is a plus), HTML, CSS, and basic video editing skills
• Knowledge of SEO best practices and social media management tools
• Ability to develop compelling visual content through photography and graphic design techniques
• Familiarity with Google Analytics for tracking performance metrics
• Excellent organizational skills with the ability to manage multiple projects simultaneously in a fast-paced environment
• A passion for storytelling with an eye for detail and a creative mindset