Community Manager

London, UK (Hybrid)

£45K/yr – £50K/yrMid LevelFull time

Posted 9 hrs ago

Job Summary

Own the end-to-end community strategy across priority markets, turning engagement into ongoing advocacy and aligning local activity with brand priorities.

  • Lead day-to-day community engagement and moderation to foster participation.
  • Build meaningful relationships with highly engaged members and identify potential advocates.
  • Translate global priorities into locally relevant community activities and experiences.

Job Description

Responsibilities

  • Lead the day-to-day community plan across priority owned markets, building engagement, participation and advocacy around FitFlop.
  • Develop global programmes and moments that encourage customers and fans to contribute, connect, share and become more active participants in the brand.
  • Build meaningful ongoing relationships with highly engaged members of the FitFlop community.
  • Identify relevant local, cultural and consumer opportunities that can grow participation and strengthen community connection.
  • Help evolve FitFlop from audience engagement towards deeper, ongoing community relationships.
  • Translate global brand, product and seasonal priorities into locally relevant community activity and experiences.
  • Work closely with local market teams and external partners to develop grassroots programmes, events and community opportunities where relevant.
  • Connect community activity with FitFlop’s owned e-commerce business, creating relevant participation around launches, product and commercial moments.
  • Support the local activation of wider advocacy programmes while retaining a clear focus on the broader consumer community.
  • Lead the approach to day-to-day community engagement, moderation and participation across relevant owned and social environments, working within the channel priorities set with the Social Media Manager.

Requirements

  • Experience in community, advocacy, social, experiential or audience engagement within a consumer-facing brand or organisation.
  • Proven ability to create genuine participation and build relationships around a brand, interest or community.
  • Deeply interested in people, culture and what motivates audiences to participate, contribute and advocate.
  • Culturally connected and curious, with a strong instinct for emerging behaviours, communities and relevant local opportunities.
  • Digitally fluent, with a good understanding of how online and offline communities increasingly connect.
  • Proactive and entrepreneurial, comfortable creating new approaches rather than relying on established programmes or processes.
  • Comfortable working in the grey and adapting quickly as audiences, opportunities and priorities change.
  • Highly collaborative and naturally inclined to connect Community, Social, Creative, CRM, Growth and local-market teams.
  • Strong informal influencing and relationship-building skills, able to create participation without relying on hierarchy.
  • Data-informed and commercially aware, understanding how stronger community can contribute to brand relevance, advocacy, audience growth and business performance.

Benefits

  • 👟 Product Allowance
  • ⏰ Hybrid and flexible working hours
  • ☀️ Summer Fridays (6 ½ days in July and August on Fridays)
  • 🎂 A day off for your Birthday
  • 🌴 25 days holiday + Bank Holidays
  • 🗺️ Work from anywhere for 2 weeks
  • 🚼️ WorkPlace Nursery (salary sacrifice scheme to save money on your nursery fees)
  • 💆‍♀️ Wellbeing Program – Retail Trust, Sanctus Coaching and Calm App
  • 📚 Career development allowance ( Personal allowance to use on career development)
  • 🏥 Private health care and or dental care (provided by AXA and DenPlan
FitFlop logo

FitFlop

3.4 Glassdoor

At FitFlop, we are proudly different from typical footwear brands. We are scientists and we are engineers, with a passion for creating beautiful, smart products that help our wearers feel energised every day.We continually set ourselves apart from the pack, bringing our scientific expertise to life through anatomically designed footwear that is made to move in. We study human movement; exploring each dynamic element of our anatomy to develop smart technology that ensures perfect balance and enduring comfort. Something simply 'practical' is not enough for us – we go far beyond that – creating intelligent, desirable and sophisticated footwear that works with the body, not against it. And in our quest to deliver uncompromising comfort in every step, we know there’s always more to learn – so that we can keep pushing forward how our footwear helps your energy flow. Just ask our community of wearers, spanning motivations and generations, women and men who live intentionally – always looking for ways to help optimise their every-day.

Founded in 2007
London, England, GBR
338 employees (61 in marketing)
57% recommend to a friend
59% CEO approval

Salaries

Posted range

£45K/yr – £50K/yr

Taken straight from the job posting.

Community Management median pay in the United Kingdom

£41K/yr

Most pay falls between £35K and £47K. Based on 24 salaries.

See all FitFlop salaries

Marketing Team

Marketing Team Size
42 (12% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$30M
Last Raise
$30M
Debt Financing, 3 years ago

Funding History

  • Apr 2023
    Debt Financing • $30M

Traffic Signals

Monthly Visitors
901.8K
Monthly Google Ads Budget
$44.3K
Traffic Source Mix
Search
37.5%
Direct
50.8%
Referral
4.8%
Social
5.6%
Paid
1.2%

Headcount Trend

Current headcount: ~339
FitFlop logo

Community Manager

FitFlop · London, UK · Hybrid