Communications and Engagement Senior Manager

Responsibilities

• Drive and lead communications plans for major programmes and projects, aligning activity to programme priorities, delivery risks and opportunities, and producing high-quality communications products including briefings, key messages, digital content, case studies, presentations and stakeholder materials.
• Lead proactive communications activity that supports programme delivery, outcomes and benefits for communities, businesses and stakeholders.
• Work closely with delivery, programme and policy teams to translate complex technical and operational information into clear and compelling communications that support decision-making, manage expectations and enable successful programme delivery.
• Work with suppliers and delivery partners to coordinate communications activity, ensuring messaging is accurate, timely and aligned with programme delivery objectives.
• Support the management and protection of programme reputation by identifying communications risks, developing mitigation plans and providing strategic communications advice to support programme delivery.
• Manage programme web content and digital channels, ensuring information remains accurate, accessible and aligned with Scottish Government standards.
• Provide reporting and analysis on communications and engagement activity, using insight and evidence to evaluate effectiveness and inform future activity.

Requirements

• Experience leading and delivering communications strategies, plans and products in support of complex programmes, projects or policy delivery.
• Experience building relationships and influencing stakeholders to improve communications outcomes, including providing constructive challenge where required.
• Ability to analyse complex information and evidence, using sound judgement to provide accurate communications advice and recommendations.
• Proven experience delivering high-quality communications activity at pace while managing competing priorities.