Responsibilities

• Build a proactive integration strategy around Boots’ biggest campaigns, launches and retail moments.
• Bring brands into the conversation earlier, turning annual marketing plans into bigger, more strategic partnerships.
• Be the strategic link across Boots Marketing, Customer, Commercial, Trading, WPP and wider agency partners.
• Bring the full BMG proposition together to create seamless, impactful customer experiences.
• Ensure BMG is represented consistently and compellingly across agency, supplier and non-endemic channels.
• Unite Client Directors, Campaign and specialist teams to create opportunities that are ambitious, commercial and deliverable.
• Spot opportunities ahead of the curve and create a strong pipeline for sustainable commercial growth.
• Drive complex cross-functional projects and give leadership clear visibility of performance, pipeline, risks and opportunities.

Requirements

• Significant experience working with media or creative agencies, with a strong understanding of integrated campaigns from strategy through to activation and measurement.
• A clear understanding of how retail media fits into wider brand and agency plans without compromising creative quality or customer experience.
• Able to turn complex marketing strategies into commercial opportunities and lead large, cross-functional programmes.
• Confident building relationships and influencing senior agency, brand and C-suite stakeholders.
• Strong knowledge of how ATL, BTL and retail media work together across the customer journey.
• Experience developing propositions and bringing commercial, marketing and operational teams behind a shared vision.
• Comfortable managing forecasts, pipelines and performance while balancing commercial opportunities with operational delivery.
• An excellent communicator, presenter and negotiator who can bring different stakeholders and priorities together.

Benefits

• 10% discretionary bonus
• £1,800 yearly wellbeing fund (on top of your salary!)
• Free Headspace subscription
• £500 yearly “Uni Fund” for learning
• 4 extra Wellbeing Days off per year
• Annual Summer conference + year-round celebrations
• 4pm finishes every Friday
• Flexible and hybrid working