Channel Marketing Manager, EMEA

Responsibilities

• Plan and execute regional marketing programs with EMEA distributors and resellers, including demand generation campaigns, webinars, events, and product launch activity.
• Create and run campaigns to recruit new resellers in the region via distributor-led recruitment and events.
• Manage day-to-day marketing relationships with distributor partners and resellers, including joint plans, campaign calendars, and regular performance reviews.
• Enable distributors to run marketing to their reseller base, and support priority resellers directly where the impact is greatest.
• Localize and adapt global campaigns, messaging, and assets for regional markets, including language, regulatory, and market-specific needs.
• Plan the activities and campaigns that put MDF and co-marketing funds to work across distributors and resellers, partnering with the Program Manager who administers MDF, and report on the results and ROI of funded activity.
• Collaborate with Product Marketing to deliver product updates and channel-specific campaigns that drive partner activation, product adoption, and lead generation.
• Create and maintain partner-ready enablement and co-branded materials for distributors and resellers, and support engagement through the Huntress Hub partner portal.
• Track and report on regional channel marketing KPIs, including partner engagement, pipeline, campaign conversion, and fund utilization.
• Identify what distributors and resellers need to market Huntress successfully and bring those insights back to the Channel Programs team.

Requirements

• 5+ years of experience in channel or partner marketing, ideally in the SaaS or cybersecurity space.
• Hands-on experience running co-marketing programs through distributors and resellers in EMEA.
• Experience building and running partner or reseller recruitment campaigns.
• Working knowledge of the EMEA channel landscape, including how distribution models and reseller tiers differ by country and region.
• Experience planning MDF-funded or co-marketing activities and working within channel program mechanics such as deal registration and lead sharing.
• Ability to plan, manage, and execute many campaigns and partner relationships at once across markets and time zones, and pivot quickly as needs change.
• Strong analytical skills, with the ability to assess opportunities and make ROI-based decisions on programs and investments.
• Excellent communication and relationship-building skills, with the ability to lead, influence, and collaborate across organizational and geographic boundaries.
• Familiarity with CRM, marketing automation, and PRM or partner portal tools (e.g., Salesforce, HubSpot).
• Willingness to travel across EMEA as needed for Partner events, QBRs, etc.

Preferred

• Experience in cybersecurity, MSP, or SMB-focused markets.
• Fluency in one or more European languages in addition to English.
• Familiarity with GDPR and regional marketing compliance requirements.

Benefits

• 100% remote work environment - since our founding in 2015
• New starter home office set up reimbursement (£398)
• Generous personal leave entitlements
• Digital monthly reimbursement (£92)
• Travel to the US 1-2 times/year for various company events
• Pension
• Access to the BetterUp platform for coaching, personal, and professional growth