Responsibilities

• Consult with clients on media opportunities in relation to the news agenda, consumer trends and product moments on a daily basis
• Oversee all media relations activity on behalf of the client
• Maintain relationships with journalists, bloggers, influencers and content creators across national, consumer, lifestyle, technology, broadcast and vertical media channels
• Identify proactive media opportunities, product placement opportunities, reviews, features and campaign moments that support client objectives
• Provide content for campaigns and projects including press releases, articles, blog entries, social posts, media pitches, product copy and other written material
• Proof-read all written materials i.e. biographies, media alerts, briefing documents, social posts, product messaging and campaign content
• Understand and advise clients on the types of content, channels and media stories that will work best to achieve their goals
• Use and explore all social media tools to optimise and apply to client needs
• Work closely with line reports to set objectives and support strengths, weaknesses and career development
• Maintain a consultative relationship with the client, acting as the key contact for all marketing services, defining deadlines and service agreements whilst ensuring these are met consistently by the team

Requirements

• It is essential that you have experience working within a PR or integrated communications agency.
• We are looking for a skilled Campaign Manager with a strong understanding of clients’ business needs, audiences, issues and requirements.
• You will have experience delivering creative, earned-first campaigns for consumer technology brands and will be confident turning product, brand and cultural moments into compelling media stories.
• Experience working within consumer communications, ideally with a strong portfolio of technology, consumer tech, lifestyle or product-led clients
• Strong media relations experience across national, consumer, lifestyle, technology, broadcast, online and influencer channels
• Experience supporting product launches, brand awareness campaigns, media reviews programmes, press office activity and creative consumer campaigns
• You are comfortable talking about integrated marketing solutions involving creative, digital, social, influencer, media, reputation management and content
• You will have a thorough knowledge of the media, consumer trends and current affairs
• Impeccable attention to detail and excellent communication skills, both written and verbal, are also necessities to this role
• Strong portfolio of technology, consumer tech, lifestyle or product-led clients

Preferred

• Experience of working in a fast paced, international environment, and with regional teams, is beneficial