Associate, Brand Media

London, UK (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own regional media execution and optimization across multiple markets, aligning campaigns from planning to delivery with the brand and performance teams.

  • Campaign Planning & Regional Execution: shape and own regional media plans across paid social, video, partnerships, and select offline activations.
  • Cross‑Functional & Regional Leadership: collaborate with Brand Marketing, Performance Marketing, PR, eCommerce, and CRM to keep media aligned with marketing goals and share learnings with global teams.
  • Innovation & Continuous Improvement: continuously surface new platforms, channels and test ideas for future campaigns.

Job Description

Responsibilities

  • Campaign Planning & Regional Execution
  • Support the Senior Media Manager in shaping regional media plans across paid social, video, partnerships, and select offline activations (e.g. OOH)
  • Own end‑to‑end campaign execution across EMEAI, ensuring accurate targeting, timely launches, and high executional standards
  • Manage creative asset delivery, trafficking across platforms and coordinating with Global Creative & Brand Marketing teams, agencies, and media partners
  • Maintain and own regional campaign calendars, budget trackers, asset trackers, and delivery timelines
  • optimisation, Performance & Measurement
  • Actively monitor live campaign performance and lead tactical optimisations in partnership with agencies and platforms
  • Translate performance data into insights and present clear recommendations to the Senior Media Manager and senior stakeholders
  • Support Brand Lift Studies, platform measurement, and ongoing test‑and‑learn frameworks
  • Manage pacing, budget accuracy, invoice tracking, and PO processes across markets

Requirements

  • 2–4 years’ experience in paid media, media planning, or digital marketing, within retail, fashion or beauty environments
  • Hands-on expertise across key platforms including Meta, YouTube, TikTok, Google/DV360, and emerging channels
  • Experience working across multiple markets or regions
  • Confident interpreting performance data and translating insights into actionable recommendations
  • Highly organised with strong commercial acumen and a proactive, ownership-driven mindset
  • Proven ability to work independently and manage priorities effectively within a fast-paced, matrixed environment
  • Please be advised that we are unable to provide visa sponsorship for this position. As such, you will only be considered if you already possess the right to work in the UK.

Benefits

  • Hybrid working (3 days working from the office, 2 days remote)
  • Option to finish early on a Friday (Flex Fridays)
  • 1 Paid Volunteering Day per year and opportunities to volunteer with global projects
  • Learning & Development opportunities
  • Internal mobility & career progression
  • Regular Social Events - Seasonal & Cultural
  • Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council
  • 25 days holiday in addition to bank holidays
  • Annual Incentive Plan (company performance bonus)
  • Multi brand discount up to 50% off – Coach and Kate Spade
  • Private Healthcare with health assessment (Bupa)
  • Bupa rewards - Financial wellbeing support and wellness discounts
  • Private Dental Cover
  • Free 24/7 support for family building, fertility and menopause with Maven
  • Eyecare vouchers
  • Employee Assistance Program
  • Employer Pension Contribution
  • Gym discount
  • Interest free season ticket loan
  • Cycle to work scheme
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Tapestry

Our global house of brands unites the magic of Coach and Kate Spade New York. By intertwining different people and ideas, we push ourselves in our work and expand the bounds of possibility. Learn about our iconic brands: tapestry.com/our-brandsWe’ve grown by finding people dedicated to the dream all over the world. We hold ourselves to high standards in every material and process, and we embrace difference by design because diverse perspectives are at the heart of creativity. We find brilliance in the intersections—of beauty and function, of heritage and innovation, of accessibility and aspiration—which is how we bring together magic and logic in our craft. Find out about our people and employer priorities: tapestry.com/responsibility/our-peopleThe result is that we stand taller together, elevating the best in our people and brands. We use our collective strengths to move our customers and empower our communities, to make the fashion industry sustainable, and to build a house that’s equitable, inclusive, and diverse. Individually, our brands are iconic. Together, we can stretch what’s possible. See our values and commitments to support our people, communities and planet: tapestry.com/responsibility__Please Be Advised - Recruitment Scams: Tapestry and its brands will only reach out to interview, make an offer of employment or conduct onboarding activities for candidates who have applied through our careers site. If you find a job posting on a third-party job site, such as LinkedIn, please know that a legitimate posting will direct you to our careers site to apply. When interviewing for a position, the candidate experience will include live interaction, such as a video conference or phone call, with a Recruiter and/or company employee(s). Be aware of suspicious recruitment activity. If you think you are a victim of an employment scam, please visit the Federal Trade Commission website: https://www.consumer.ftc.gov/articles/0243-job-scams

Founded in 1941
New York, New York, USA
19K employees (1,481 in marketing)