Assistant Brand Manager at Maidaid | Brackley, Oxfordshire, UK | £30K/yr – £35K/yr

Maidaid

Assistant Brand Manager

Brackley, Oxfordshire, UK (On-site)

£30K/yr – £35K/yrEntry LevelFull time

Posted 1 month ago

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Job Summary

Own social content and community across multiple platforms, collaborate with agencies, and keep brand voice consistent while using analytics to steer campaigns and product positioning.

Content and channel ownership: calendar, short-form video production, and social graphics across LinkedIn, Instagram, Facebook, and YouTube Shorts.
Community and influencer: manage comments/DMs and coordinate partnerships to widen reach.
Campaign orchestration and analytics: support multi-channel campaigns, agency work, and monthly performance insights to guide strategy.

Job Description

Develop and execute a consistent content calendar across key social platforms (LinkedIn, Instagram, Facebook, YouTube Shorts), filming and editing short-form content (Reels & Shorts) and supporting in designing social graphics (Canva / Adobe)
Lead community management by responding to comments, managing direct messages, and fostering positive customer relationships across all brand accounts
Monitor industry trends, track competitor social activity, and identify opportunities for viral or trending content relevant to the industry/brand
Plan and execute influencer partnerships, collaborations and competitions to expand brand reach where relevant
Working with agency - manage LinkedIn & Meta organic content and paid ad management (scheduling, payment and reporting)
Assist in the conceptualisation, development and execution of multi-channel marketing campaigns, working closely with our external agencies/designers
Write, edit and localise compelling copy for social posts, marketing materials and digital advertisements, strictly adhering to brand guidelines and maintaining a consistent tone of voice across all brands
Coordinate product launches and promotional events alongside internal teams and our external creative agency
Act as brand custodian across the group, ensuring all assets – digital, print and social – remain consistent, impactful and on-brand, including assisting in the creation and editing of design assets (Canva / Adobe)
Utilise social and web analytics tools (e.g. Meta Business Suite, Google Analytics) to track key performance indicators such as engagement rate, reach and follower growth

Maidaid

Maidaid Halcyon is a supplier of high quality catering equipment including glasswashers, dishwashers, utensil/potwashers & icemakers, Maidaid Halcyon also provide a range of ancillary products including water softeners and water treatment devices as well as best quality specialist detergentsThe wealth of experience gained over the years has established the Maidaid range as leaders within the industry. Our machines have a long standing reputation for durability and reliability.

Founded in 1974

Brackley, England, GBR

28 employees (3 in marketing)

www.maidaid.co.uk