Own the promotional calendar and drive campaigns from planning to post-activity learnings.

• Own and manage the promotional calendar critical path, ensuring timelines align with seasonal planning and buying cycles
• Shape the commercial retail strategy by building a promotional and campaign calendar rooted in business objectives, regional trading patterns, and previous performance insights, with a focus on like-for-like sales growth
• Work closely with the Promotions Coordinator to ensure campaigns are planned and delivered on time
• Collaborate regularly with regional retail and e-commerce teams to review promotional plans, adapting to trading conditions, weather, and stock availability
• Continuously review and refine current and future calendars to ensure alignment with evolving business needs
• Monitor competitor activity and market trends to inform and strengthen promotional strategies
• Partner with Merchandising and Trading teams to ensure stock availability supports promotional activity
• Contribute to POS and VM planning, providing clear and actionable briefs for in-store execution
• Regularly review implementation plans to reflect strategic changes and incorporate learnings
• Oversee and sign off on all promotional communications to head office and retail teams