Responsibilities

• Develop compelling, impactful messaging for Mistral’s B2B products, differentiating our offerings in a competitive landscape.
• Translate technical features into clear, benefit-driven narratives for diverse audiences.
• Partner with GTM teams to understand customer needs and pain points, ensuring our solutions address them effectively.
• Create scalable, repeatable use cases and enable teams to drive awareness and revenue.
• Act as a trusted advisor for field teams, helping them articulate Mistral’s capabilities and value proposition.
• Drive the creation of engaging content (blog posts, demos, whitepapers, case studies, tutorials, webinars) to educate and inspire our audience.
• Collaborate with developer relations to refine positioning and messaging for technical audiences.
• Support demand generation with data-driven insights and tailored content for key customer segments.
• Analyze market trends and competitive dynamics to influence product roadmaps and marketing strategies.
• Identify and execute strategies to reach and engage target customers, accelerating deal cycles and business growth.

Requirements

• 5-10 years of experience in product or growth marketing, with a focus on enterprise or prosumer technology-driven companies.
• Proven track record of launching products, achieving product-market fit, and driving adoption for enterprise or developer audiences.
• Expertise in positioning, messaging, and storytelling for technical products, making complex ideas accessible and compelling.
• Deep understanding of end-to-end user journeys, especially in rapidly evolving industries like AI or SaaS.
• Experience with SaaS, self-service evaluation cycles, and strategies to accelerate user adoption.
• Ability to identify and target underserved or emerging user segments with tailored product positioning.
• Knowledge of content platforms, influencer ecosystems, and creator-led strategies to amplify engagement.
• Strong verbal and written communication skills, with experience presenting to diverse audiences.
• Collaborative lead with a track record of aligning cross-functional teams (product, GTM, comms, legal, etc.)

Preferred

• Thought leadership or experience in AI, enterprise software, or developer-focused products.
• 0-to-1 experience (launching new products or categories from scratch)

Benefits

• 💰 Competitive salary and equity
• 🥕 Daily lunch vouchers (Swile, 60% covered)
• 🥎 Discounted gym access via Wellpass
• 🚴 Mobility contribution via Betterway
• 🧑‍⚕️ Full health insurance for you and your family
• 🍼 Generous parental leave policy
• 🌎 Visa sponsorship
• 🤝 Optional BetterUp coaching
• 💰 Competitive salary and equity
• 🚑 Health insurance
• 🚴 £90/month transport allowance or parking reimbursement
• 🥎 £90/month gym allowance
• 🕒 £200 monthly food allowance
• 👴🏻 Pension plan (5% employee / 3% employer)
• 🍼 Generous parental leave policy
• 🌎 Visa sponsorship