Senior Digital Marketing Executive

Fareham, Portsmouth, UK (Hybrid)

£26K/yr – £28K/yrSenior Level1+ years expFull time

Posted 5 weeks ago

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Job Summary

Own paid media and CRO stack end to end, using data to shape budgets and tests that lift acquisition.

  • Own paid media campaigns, CRO testing, and analytics-driven budgeting to hit targets.
  • Drive website UX improvements and CMS updates to ensure brand consistency across digital touchpoints.
  • Collaborate with Content, Communications and Creative teams to support launches and promotions using shared data signals.

Job Description

Responsibilities

  • Plan, execution, and reporting across Paid Media, Website Optimisation, A/B Testing, CRO, and Digital Campaigns.
  • Manage and optimising campaigns across Ad platforms.
  • Interpret performance data to inform budget decisions.
  • Work within our analytics stack to drive measurable acquisition results.
  • Contribute to web UX improvements, CMS management, and maintaining brand consistency across all digital touchpoints.
  • Collaborate with Content, Communications, and Creative teams to support projects, product launches and other promotional campaigns.

Requirements

  • 1+ years experience with Paid Media platforms including Google Ads.
  • High level of proficiency with managing and interpreting campaign data for budgeting, reporting, analysis, troubleshooting and optimisation.
  • Strong understanding and experience of CRO & Analytics integrations e.g. GA4, AHrefs, SEMrush, Microsoft Clarity, or similar.
  • Strong understanding and experience of web UX application and best practices.
  • Experience working with WordPress or similar Content Management Systems.
  • Strong understanding of common data security and governance best practices and implementation.
  • Exceptional stakeholder communication skills.
  • Exceptional time management and ability to shift between priorities.
  • Experience in maintaining Brand consistency and alignment.
  • Fully literacy in Microsoft Word, Excel, PowerPoint.
  • Experience with alternate Ad platforms such as Microsoft Advertising, Meta Advertising, etc.
  • Experience in a similar fitness or education-based industry.

Preferred

  • Experience using enterprise-level CRM platforms.
  • Google Tag Manager structure and testing processes.
  • Content development experience (e.g. video, promotional graphics, etc).
  • Basic understanding of web hosting architecture, cPanel and DNS management.

Benefits

  • A basic salary of £26,000 - £28,000 per annum
  • 33 days annual leave per annum, including bank holidays, increasing with length of service (pro rata for part time employees)
  • The opportunity to earn additional days off by demonstrating our FIT principles
  • A ‘just because’ day each year for when you need to unwind and have a bit of ‘me’ time
  • A fun and supportive working environment
  • This is a hybrid role. After an initial period of more frequent in-person time to get you properly settled in, the position moves to a regular 50% hybrid pattern of two or three days per week in our Fareham office.
  • Free parking for the days you’re working with your colleagues at our office, based at Fareham
  • A free Totum card giving you discounts on food and fashion, tech and travel, and everything in between
  • Friends and family discount on our courses
  • Cycle to work scheme
  • The opportunity to enrol on a personalised career development plan to help you be the best you can be
Future Fit Group logo

Future Fit Group

Future Fit Group was established in 2021, driven byour passion and commitment to delivering excellenceacross every aspect of our business.Since 1993 Future Fit Training has been helping people transform their lives through the UK’s highest quality health and fitness education. In recent years, our business has undergone significant expansion and we have diversified our services into four subsidiaries: Future Fit Training, Future Fit for Business, Future Fit Technologies and Future Coach. We have also welcomed Biomechanics Education and iCareiMove into the group. Future Fit Group was created to ensure that we give these subsidiaries the dedicated resources and the ability to thrive.

Founded in 2021
Portsmouth, England, GBR
27 employees (4 in marketing)

Traffic Signals

Monthly Visitors
189.9K
Monthly Google Ads Budget
$7.3K
Traffic Source Mix
Search
41%
Direct
42.5%
Referral
5.2%
Social
1%
Paid
6.1%

Headcount Trend

Current headcount: ~27

Marketing Team

Marketing Team Size
3 (11% of company)
Marketing Roles Posted (Last 30 Days)
1