Senior Channel Marketing Manager

Hyde, Tameside, UK (Hybrid)

Salary Not AvailableSenior Level7+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the distribution and wholesale marketing program with trade-channel ownership, ABM, and partner enablement to drive sell-in and sell-through across distribution partners.

  • Distribution strategy and partner relationships across trade channels.
  • ABM and co-marketing with KAM/Specification teams to accelerate commercial growth.
  • Brand consistency and cross-team alignment to support sell-through metrics.

Job Description

Responsibilities

  • Own and deliver the distribution and wholesale marketing strategy end-to-end.
  • Manage demand generation channels and campaign execution across trade channels.
  • Develop and execute partner marketing programmes to drive commercial growth.
  • Build strong relationships with distribution partners and stakeholders.
  • Plan and execute campaigns that increase sell-in and sell-through.
  • Deliver point-of-purchase, in-branch and digital marketing activity.
  • Support co-marketing, seasonal campaigns and account-based marketing (ABM).
  • Create sales enablement materials including product collateral and training content.
  • Support sales teams including Key Account Managers and Specification teams.
  • Ensure consistent brand messaging across all partner touchpoints.

Requirements

  • Minimum 7+ years’ experience in B2B marketing.
  • Strong experience in wholesale, merchant or trade marketing.
  • Deep understanding of route-to-market and partner-led strategies.
  • Proven experience delivering account-based marketing (ABM) campaigns.
  • Strong commercial awareness and performance marketing capability.

Benefits

  • Employee Assistance Programme (EAP) – Confidential support for your wellbeing, including counselling and financial advice.
  • MetLife GP24 – Medical support anytime, anywhere
  • Exclusive Discount Platform (PowerPerks) – Save on retail, travel, entertainment, and more.
  • Cycle to Work Scheme – Stay fit and reduce your carbon footprint while saving on a new bike.
  • Learning Management System (LMS) – Access tools and training to support your career progression and personal development.
  • Apprenticeship Programmes – Open to all employees looking to upskill or retrain, with tailored pathways to support your long-term development.
  • Pension Salary Exchange Pension scheme – Investing in your future with a solid retirement plan Helping you save efficiently for the future.
  • Daintree Wealth Management (1-2-1 Financial Guidance) - Support with budgeting, saving, pensions, investments, and long-term planning
  • Enhanced Maternity Leave – Supporting you and your family through life’s important moments.
  • Free Eye Tests – Keeping your vision and health in focus.
  • Private Health Care – Option to have access to comprehensive health coverage for peace of mind (at the employees own expense)
Project Better Energy logo

Project Better Energy

2.8 Glassdoor

Project Better Energy Limited is a renewable energy group based in Burton on Trent, Staffordshire, United Kingdom.

Founded in 2012
Stretton, England, GBR
85 employees (7 in marketing)
45% recommend to a friend

Traffic Signals

Monthly Visitors
4.2K
Traffic Source Mix
Search
27.7%
Direct
60.8%
Referral
6.4%
Social
4%
Paid
1%

Headcount Trend

Current headcount: ~85

Marketing Team

Marketing Team Size
3 (4% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Oct 2023
    Private Equity