Retail Media Account Director

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the strategic account leadership for a Mars retail media portfolio by shaping the growth roadmap, optimizing activations across platforms, and safeguarding delivery through strong stakeholder relationships.

  • Growth Strategy: Define the revenue roadmap and drive performance across eCommerce and retail media.
  • Activation Excellence: Lead retail media campaigns with QA and data-driven optimization.
  • Leadership & Partnerships: Build senior Mars relationships and coach the account team toward high standards.

Job Description

Responsibilities
  • Lead the account strategy and growth plan, setting a clear roadmap to outperform eCommerce and retail media revenue targets.
  • Provide strategic direction across retail media activations, ensuring campaigns are optimised across relevant platforms and retailer media networks.
  • Build trusted senior relationships with Mars stakeholders through proactive communication, regular check-ins and clear KPI alignment.
  • Act as the escalation point—resolving issues calmly, quickly and constructively to protect delivery and partnership health.
  • Coach, mentor and develop a team of account managers/specialists, creating a supportive environment with high standards and shared learning.
  • Own campaign quality and performance—putting in place QA, monitoring KPIs, and translating data into practical improvement actions.
  • Manage the commercial engine of the account, including budget oversight, finance reconciliations and smooth billing processes.
Requirements
  • Strong experience in retail media and/or agency environments, with proven ownership of large or complex accounts.
  • Hands-on knowledge of key retail media platforms (e.g., Amazon Advertising, Epsilon Retail Media, Criteo) and how to drive performance within them.
  • Solid understanding of retail media strategy, including search, attribution, conversion improvement, retail readiness and shopper behaviour.
  • Confident stakeholder management—able to communicate clearly, present persuasively, and align diverse teams around shared outcomes.
  • People leadership skills: experience guiding direct reports, building capability, and giving timely, useful feedback.
  • Commercial and operational rigour—comfortable managing budgets, performance reporting, and account governance.
  • Advanced Excel and PowerPoint capability for analysis, storytelling and performance reporting.
Benefits
  • Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave.
  • access to a range of additional initiatives, including Publicis Career Page which showcases inclusive benefits and Employee Action Groups (EAGs).
Publicis Media logo

Publicis Media

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
215