Product Marketing Lead

London, UK (Hybrid)

£90K/yr – £105K/yrSenior Level10+ years expFull time

Posted 4 months ago

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Job Summary

Own the messaging and GTM for a merged RegTech platform, turning complex capabilities into customer value while aligning Product and Sales to launch and scale features across enterprise buyers.

  • Own positioning, messaging, and narratives across multi-product platform for regulated financial institutions
  • Partner with Product and Commercial teams to translate complex tech into differentiated value and enable sales with clear narratives
  • Lead go to market and launches with cross-functional teams, ensure consistent client communications and competitive differentiation

Job Description

Responsibilities

  • Own positioning, messaging, and value propositions across the combined FundApps and SteelEye platform and product suite
  • Develop clear, differentiated narratives for both buy-side and sell-side audiences
  • Translate complex capabilities into simple, compelling customer value
  • Ensure consistency across marketing, sales, and customer communications
  • Lead go-to-market strategy for new products, features and integrated capabilities
  • Define how products and the broader platform are packaged and brought to market
  • Deliver end-to-end launches across messaging, enablement and client communications
  • Align closely with Product on roadmap priorities and market opportunities
  • Partner with Sales, Pre-Sales, and Client Success to understand buyers and support enterprise deals
  • Equip commercial teams with clear narratives, value frameworks and objection handling

Requirements

  • 10+ years in Product Marketing or related GTM roles within B2B SaaS
  • Experience working across multi-product platforms or product portfolios, ideally in a complex or regulated domain
  • Proven ability to partner effectively with both Product and Commercial teams (Sales, Pre-Sales, Customer Success)
  • Strong understanding of enterprise sales cycles and multiple buyer personas
  • Ability to translate complex, technical products into clear and differentiated messaging
  • We require candidates to have permission to work in the UK without visa sponsorship.

Preferred

  • Experience in financial services, capital markets or regulatory/compliance domains is desirable but not mandatory

Benefits

  • 🕐 Work/life balance with flexible hybrid working
  • 💚 Wellbeing benefits such as private health insurance, life insurance, a flexible stipend and mental health coaching
  • 💰 Matched pension contribution up to 10%
  • 💰 Peer micro-bonuses through Bonusly
  • 🎓 £1,000 learning budget each year and unlimited professional development leave
  • 💡 Peer-led ‘Brown-bag lunch’ learning sessions and an annual Learning Festival
  • 🚢 25 days holiday leave + an extra day next year if you use it all + an extra day after 3 & 5 years
  • 🧳 5 Years @ FundApps - additional 4 weeks paid holiday leave during your 5th year as a FundApper
  • 👶 26 weeks leave for all new parents regardless of gender, location or family structure
  • ❤️ Volunteering leave
FundApps logo

FundApps

FundApps is a cloud-native RegTech SaaS platform that automates compliance monitoring and reporting for the world’s leading financial institutions.Trusted by some of the world’s largest hedge funds, asset managers, pension funds, and investment banks, FundApps monitors over $30 trillion in assets under management across 100+ jurisdictions, representing 19% of global assets under management.Whether it's shareholding disclosure, sensitive industries, position limits, or regulatory reporting, we help clients stay ahead of regulatory change, reduce operational risk, and safeguard their reputation.As a certified B Corp, we’re committed to doing business the right way - with integrity, transparency, and a strong ethical foundation.Good people. Good business. Good ethics. We are FundApps.

Founded in 2010
London, England, GBR
148 employees (6 in marketing)

Traffic Signals

Monthly Visitors
25.5K
Traffic Source Mix
Search
24.9%
Direct
67%
Referral
4.5%
Social
2.7%
Paid
0.8%

Headcount Trend

Current headcount: ~150

Marketing Team

Marketing Team Size
6 (4% of company)

Funding

Last Raise
Private Equity, 8 months ago

Funding History

  • Nov 2025
    Private Equity
  • Jul 2025
    Private Equity
  • May 2021
    Private Equity

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