Paid Media Manager at Social for Good | Certified B Corp™ | Brighton, Brighton and Hove, UK | £33K/yr – £36K/yr

Paid Media Manager

Brighton, Brighton and Hove, UK (Hybrid)

£33K/yr – £36K/yrMid Level2+ years expFull time

Posted 6 weeks ago

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Job Summary

Own paid media strategy and cross-channel execution for charity-focused clients with a focus on lead gen, fundraising, and awareness, while ensuring solid tracking, reporting, and client guidance.

Own paid media strategy and cross-channel delivery with Meta, LinkedIn, and Google Ads
Track and optimise conversions via GA, GTM, and Meta Events Manager to drive measurable outcomes
Present actionable performance insights to clients and shape strategic recommendations

Job Description

Responsibilities

Leading paid media strategy and delivery across Meta, LinkedIn, and Google Ads for a portfolio of purpose-driven clients
Building, managing, and optimising campaigns across lead gen, fundraising, and awareness objectives
Owning client relationships - running calls, presenting performance, and giving proactive, strategic recommendations
Maintaining and maximising Google Ad Grants for eligible charity clients
Ensuring robust conversion tracking is in place via GA, GTM, and Meta Events Manager
Producing clear, insight-led performance reports with actionable recommendations
Contributing to internal knowledge-sharing, templates, and team development

Requirements

2+ years' hands-on experience in paid social, with Meta and LinkedIn essential (TikTok a bonus)
2+ years managing Google Ads and/or Google Ad Grants
Strong technical knowledge of campaign setup, optimisation, and conversion tracking
Confident in presenting data and giving strategic advice to clients
Detail-oriented, analytical, and genuinely curious about what the numbers are telling you
A collaborative, proactive team player who takes pride in their accounts