Media Analyst

UK (On-site)

£26K/yr – £26K/yrEntry LevelPermanent

Posted 2 months ago

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Job Summary

Own TV campaign analytics and reporting for a fast growing DRTV shop, turning data into client-ready recommendations and coordinating with traffic teams.

  • Own delivery of detailed TV campaign analysis and client-ready presentations.
  • Build and interpret Excel based data models to support decisions.
  • Coordinate BARB data review with traffic/airtime teams to ensure accurate reporting and scheduling.

Job Description

Responsibilities

  • Supporting our Commercial Director and Media Director to provide detailed TV campaign analysis that can be presented to clients.
  • Highly competent at using Excel for analytical data purposes.
  • Reviewing competitor data using BARB and drawing conclusions and making client recommendations.
  • Providing detailed and dynamic DRTV campaign reporting utiliseing our state of the art bespoke software, SmartView.
  • Liaising with Traffic Departments of broadcast media owners to obtain spots schedules and to ensure accurate delivery of TV media airtime.
  • An aptitude for creating sophisticated Presentations and a keen eye for detail is important.
  • Mathematically able with a problem-solving mentality in a fast moving and dynamic working environment.
  • Assisting with all aspects of administration of TV media buying/planning function.
  • Hard working, conscientious, good humoured and flexible.
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Smart Response

Smart Response is a tool that actively serves to improve service delivery efficiency and streamline the customer experience. The software and mobile tools available focus on enhancing and improving business operations overall. Mobile Application A dashboard that connects you to the control room Real-time request and response functionality RPA functionality B2B solution Easy-to-use Affordable Every industry in operation today is severely competitive. The difference between winning the sale or your customer going elsewhere could boil down to sheer service delivery.

Durban, KwaZulu-Natal, ZAF
1 employees

Headcount Trend

Current headcount: ~1