Responsibilities

• Client Leadership: Develop and maintain strong, long-term relationships with senior client stakeholders (C-suite or equivalent) and act as a senior strategic authority for performance- and search-led clients.
• Strategy Alignment: Partner closely with senior search and performance leaders to challenge thinking, guide prioritisation and ensure paid search and SEO strategies align with wider business outcomes.
• Growth & Pitches: Proactively identify client needs and lead client pitches and cross-sell opportunities within the Client Team, working with the wider triumvirate for successful outcomes.
• Value Delivery: Deliver budget, revenue growth, profitability and client satisfaction across the portfolio in line with agreed commercial KPIs.
• Escalation & Guidance: Act as the primary escalation point for all client issues, alongside the Exec sponsor, and provide confident strategic guidance on digital marketing strategy.
• Client Solutions: Drive client-centric solutions that deliver tangible business value.
• Client Team Leadership: Guide and mentor team members across the Client Team, remove roadblocks and facilitate effective internal collaboration, and foster a high-performing, inclusive culture.
• Communication & Collaboration: Ensure effective communication, coordination and knowledge-sharing across disciplines and with internal teams.
• Financial & Operational: Oversee budgeting, forecasting and invoicing to drive profitability and sustain the portfolio’s financial health.

Requirements

• 10+ years’ proven success in digital marketing, with strong experience in client leadership, business development and senior stakeholder management
• Deep understanding of the digital marketing landscape, with particular strength and confidence in paid search, SEO and performance-led models, alongside working knowledge of paid media, social, content and emerging technologies
• Proven experience operating in search-heavy or performance-critical client environments, where margin, ROI and commercial outcomes are closely tracked
• Demonstrated ability to lead senior client conversations in performance and search contexts with confidence and authority
• Proven track record of driving revenue growth, profitability and client satisfaction
• Strong leadership, communication and influencing skills
• Excellent negotiation, presentation and relationship-management capabilities at senior levels
• Strong analytical and problem-solving skills with a data-driven mindset
• Experience managing budgets, P&L and forecasting
• Strategic thinker with strong industry awareness and future-focused mindset
• Entrepreneurial, proactive and comfortable operating in complex, fast-moving environments

Benefits

• Croud operates a hybrid working model with a minimum of 3 days a week based in our London office and the remaining days from home if you wish.
• Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless!
• On completion of the three-month probation period, every employee is eligible for the benefits listed on our careers site which include:
• Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
• 25 days holiday a year
• Discretionary annual performance based incentive
• Sale commission
• Recruitment referrals bonus
• Health & Wellbeing contribution
• 2 Recharge Days each holiday year
• Ride to Work scheme
• Railcard
• Season Ticket loan
• Home office chair and home office screen
• Daily office perks: Free fruit, breakfast cereals, snacks, and tea & coffee
• Weekly treat: Enjoy a complimentary lunch on us every week
• Enhanced Family Leave: Including primary and secondary family leave, extended parental leave, and shared family leave
• Life insurance and income protection
• Private Medical Insurance
• Pension