Responsibilities

• Owning Education as a growth vertical in UK & Ireland — driving activation, repeat usage, and measurable adoption across teachers and students.
• Designing and executing UK & Ireland's education growth strategy — from grassroots teacher engagement to municipality-level partnerships.
• Shifting the focus from “train” to “activate & retain” — embedding Canva into everyday classroom workflows.
• Aligning Sales, Marketing, Content, Product, and Partnerships around clear education growth outcomes.
• Identifying friction in onboarding and reducing barriers to sustained usage at scale.
• Building scalable, locally relevant initiatives that turn education into a compounding acquisition and frequency engine.

Requirements

• You have built or scaled something measurable — a market, a vertical, a segment — and can clearly articulate the growth levers behind it.
• You think in activation, retention, and habit formation — not just awareness or top-line sales.
• You are hands-on and comfortable operating without a rigid playbook — rolling up your sleeves when needed.
• You can navigate both grassroots environments (teachers, schools, communities) and strategic conversations (partners, stakeholders, government).
• You thrive in cross-functional environments and can influence without authority.
• You are curious, adaptable, and excited about shaping a vertical that doesn’t yet have a fully defined playbook.

Benefits

• Equity packages – we want our success to be yours too
• Inclusive parental leave policy that supports all parents & carers
• Annual Vibe & Thrive allowance to support wellbeing, social connection, office setup & more
• Flexible leave options that let you recharge or take time to give back