Digital Advertising Lead

City of London, Lambeth, UK (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the digital advertising revenue engine with agency leadership, inventory monetisation, and forecasting for Forest Ads in London, while building a sales culture and expanding a growing team.

  • Own revenue targets, monetisation strategy, and forecasting to drive growth.
  • Lead agency partnerships and high value deals to expand share of budgets.
  • Collaborate with Product and Tech to turn feedback into commercial opportunities.

Job Description

  • Own and deliver digital advertising revenue targets, shaping the commercial strategy for Forest Ads.
  • Lead negotiations and close high-value advertising deals
  • Own Forest's advertising inventory, yield and monetisation strategy to maximise revenue and campaign performance.
  • Maintain accurate forecasting and pipeline reporting to support planning and growth.
  • Build and strengthen relationships with media agencies, planners, buyers, and key brand stakeholders.
  • Grow Forest's share of agency media budgets and drive advertising revenue.
  • Develop strategic partnerships with leading brands and agencies.
  • Represent Forest Ads in the market and help establish it as a leading advertising solution in London.
  • Manage and mentor a growing team, currently two team members with plans to expand significantly.
  • Create a high-performance, target-driven sales culture.
Forest logo

Forest

Welcome to the land of dense creativity and fertile ambitions. Founded in 2011, Forest was first started with a hunger for doing great work. Today, 9 years on, and with the original vision still in place, our portfolio supports some of the country's major brands with work spanning across graphics and identity, products and packaging, exhibitions and installations, websites and social media, advertising and communications. There is nothing nonchalant about Forest. Passion, hard work, experimentation and change form the air of the land. Here rules are broken regularly; but discipline in work is never missed. Forest flourishes on energy, curiosity and persistence.In Forest, our team of art directors and writers all work towards a singular goal. Fueled by real time communication and transparency, each is dedicated to his art and produce concept driven creatives with originality. Even our presentations are so suffused with passion, you can be sure we will leave you invigorated and excited.

Founded in 2011
Pune Division, Maharashtra, IND
785 employees

Traffic Signals

Monthly Visitors
2.5K
Traffic Source Mix
Search
42.6%
Direct
36.2%
Referral
14%
Social
4.1%
Paid
2.1%

Headcount Trend

Current headcount: ~785