Creative Marketing Executive

London, UK (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the end-to-end marketing motion for a B2B SaaS brand, balancing content, partnerships, events, and lifecycle comms to turn activity into pipeline.

  • Campaign execution: plan, brief creatives, launch, track, and report on results
  • Content & assets: support blog posts to customer stories and maintain a consistent voice
  • Partnerships & events: coordinate co-marketing and manage event logistics to drive follow-through

Job Description

Responsibilities

  • Supporting the planning and delivery of marketing campaigns end-to-end — from briefing creative and writing copy through to launching, tracking, and reporting back on what worked
  • Supporting the Content Marketing Manager with assets and copy across formats — blog posts, customer stories, landing pages, social posts, sales enablement — keeping a consistent voice across everything Happl puts out
  • Helping run our partnerships programme — coordinating co-marketing activities with benefits providers, advisors, and ecosystem partners, and making sure every partner moment ships on time
  • Owning the operational side of events — supplier coordination, attendee logistics, booth setup, follow-up sequences, and the post-event recap that turns activity into pipeline
  • Helping pull together our presence at industry events, founder breakfasts, and dinners — from guest list curation to on-the-day execution
  • Building and scheduling email campaigns, newsletters, and nurture sequences in our marketing automation platform, making sure every send is sharp, on-brand, and properly tracked
  • Supporting on social — ideating posts, scheduling content, engaging with our community, and helping build Happl’s presence on LinkedIn in particular
  • Leading on video and photo content — shooting photography at events, headshots for the team, and recording video for explainers, socials, and testimonials, then editing it into something we can ship
  • Pulling weekly performance reports across channels using GA4, Looker Studio, and our CRM — spotting trends and translating them into next steps
  • Helping keep our website fresh — updating pages, launching new ones, and shipping small experiments to improve how visitors experience the brand

Requirements

  • 1–3 years in a marketing and/or creative role — ideally in a B2B SaaS, scale-up, or agency environment where you’ve had to wear multiple hats and own things end-to-end
  • A genuine all-rounder — you’re happy moving between content, events, partnerships, social, and operations, and you don’t need to be told which lane to stay in
  • Comfortable with numbers — you can pull a report, read a funnel, and explain what changed and why without hiding behind jargon
  • Hands-on experience with at least a couple of these: HubSpot, LinkedIn, Webflow, ClickUp, Final Cut/Premiere Pro, Adobe Lightroom Classic or similar
  • Handy with content creation kit — comfortable shooting on cameras (and choosing the right lens and audio setup) and editing in tools like Adobe Premiere/Photoshop or Final Cut Pro.
  • AI-native instinct — you already use tools like Claude and ChatGPT to do better work, faster, and you’re always looking for the next workflow to automate
  • Organised and self-directed — you can hold a lot of moving pieces, stay on top of deadlines, and ship things without being chased
  • Bias to action over polish — you’d rather get something live, learn from it, and improve than wait three weeks for the perfect launch
  • A team player who takes feedback well, asks good questions, and owns their mistakes — we move fast and that only works when everyone’s honest
  • Familiarity with the HR tech, fintech, or employee benefits world is a bonus but not required — curiosity and the ability to get smart quickly matters more
  • If you don’t meet every requirement but feel this role fits your trajectory, we’d still love to hear from you.

Preferred

  • A massive bonus if you're comfortable with After Affects.
  • Familiarity with the HR tech, fintech, or employee benefits world is a bonus but not required — curiosity and the ability to get smart quickly matters more

Benefits

  • Be part of building something that genuinely matters — the future of how companies support their people
  • Hybrid working from day one, with the trust and flexibility to do your best work
  • Your own Happl account — use the platform you’re helping to build and shape
  • Private Health Insurance, because we genuinely care about how you’re doing
  • Dental insurance, including family cover
  • A personal Wellbeing budget to spend however wellbeing works for you — no questions asked
  • A dedicated L&D budget to grow in the direction that excites you
  • Pension from day one — we’re invested in your future, not just the short term
  • Real equity — a meaningful stake in what we’re building together
  • Competitive salary that reflects the impact you’ll have