Account Manager, Social

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own end-to-end paid social for client outcomes, balancing plan design, campaign execution, QA, and reporting while staying ahead of platform changes and maintaining client confidence.

  • Own end-to-end campaigns across Meta, TikTok, and Pinterest with testing agendas to drive performance.
  • Collaborate with planners and line managers to prioritize workloads, mentor teammates, and support client calls.
  • Identify trends and deliver timely on-platform optimizations and performance reviews to influence next steps.

Job Description

Responsibilities

  • Develop comprehensive paid social media plans aligned with client objectives and KPIs.
  • End-to-end setup of paid social campaigns using advanced features to achieve results.
  • Regular QA checks, monitoring performance, pacing, troubleshooting, and optimization.
  • Produce weekly/monthly campaign performance reports and insightful commentary, including end-of-campaign reporting and quarterly/annual reviews.
  • Identify trends and recommend on-platform actions to capitalize or mitigate these trends.
  • Act as a key social point-of-contact for clients, ensuring confidence in the team's output and supporting client calls/presentations.
  • Demonstrate a deep understanding of media/technology developments, identifying opportunities to test and innovate in paid social, and building relationships with key media partners (Meta, TikTok, Pinterest).
  • Work with your line-manager to effectively manage and prioritize workloads for team members.
  • Mentor and support team members, leading by example and assisting with their training and development.
  • Identify opportunities to test and innovate in paid social; work with line-manager to develop and implement testing/learning agendas.

Requirements

  • Proven experience working in a digital marketing or agency-based role, with a strong track record of working with clients or external stakeholders.
  • Extensive experience setting up and optimising paid social campaigns across key social platforms (e.g., Meta, TikTok, Pinterest). Training certifications (e.g., Meta Blueprint) a plus.
  • Experience planning large-scale paid social campaigns across brand and direct-response objectives.
  • Experience compiling detailed and insightful end-of-campaign reports and presentations; knowledge of structuring regular client review presentations.
  • Strong relationship-building skills; comfortable presenting to clients and leading calls.
  • Some experience line managing individuals and/or helping to train others across paid social.
  • Collaborative, friendly, and with a can-do attitude.

Preferred

  • Training certifications (e.g., Meta Blueprint) a plus.

Benefits

  • Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
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WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

Traffic Signals

Monthly Visitors
159.3K
Monthly Google Ads Budget
$9.9K
Traffic Source Mix
Search
34.3%
Direct
46.3%
Referral
10.7%
Social
5.7%
Paid
2.7%

Headcount Trend

Current headcount: ~30.1K

Marketing Team

Marketing Team Size
6,288 (21% of company)
Median Career Experience
10 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
21