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Marketing jobs

164 marketing jobs

2 months ago

Director, Organic Marketing (ASO)

Yahoo

USA (Hybrid)Full time$123K/yr – $267K/yr

2 months ago

Performance Marketing Manager, SEO and AI Search

Manifest

District of Columbia, USA (Hybrid)Full time$100K/yr – $115K/yr

2 months ago

Director of AEO

Perfectus Labs

USA (Remote)Full time

2 months ago

Manager, Retail Search

Publicis Commerce

Chicago, IL (Hybrid)Full time$75K/yr – $120K/yr

2 months ago

SEO & AI Search Manager

Gen3 Marketing

Blue Bell, PA (Hybrid)Full time

2 months ago

Head of Search & AI Visibility

Zoom Communications

USA (Remote)Full time$127K/yr – $277K/yr

2 months ago

SEO & AEO Specialist

Legora

New York City, NY (On-site)Full time$103K/yr – $122K/yr

2 months ago

Senior AI Search Product Manager

Maven

Seattle, WA (Hybrid)Full time$124K/yr – $271K/yr

2 months ago

Principal Advisor, SEO/GEO

New Media Advisors

USA (Remote)Full time

2 months ago

Director, SEO & AEO

Houzz

USA (Remote)Full time$175K/yr – $200K/yr

2 months ago

Senior Specialist, Search New York, NY

schireson

New York City, NY (On-site)Full time$80K/yr – $90K/yr

2 months ago

Director, Search New York, NY

schireson

New York City, NY (On-site)Full time$140K/yr – $155K/yr

2 months ago

AI Search & Digital Growth Intern

SERVPRO of FJM Enterprises, Inc./ABOJ, LLC/JDM Enterprises, Inc

USA (Remote)Full time$3K/mo – $4K/mo

2 months ago

AI Search & SEO Manager

Vagaro

Pleasanton, CA (On-site)Full time$140K/yr – $174K/yr

2 months ago

SEO + AI Search (GEO) Strategist

Rocket55

Minneapolis, MN (Hybrid)Full time$70K/yr – $92K/yr

2 months ago

SEO & AI Search Manager

Fix-It Group

Golden, CO (Remote)Full time

2 months ago

Onsite Search Specialist

Mars United Commerce

Troy, MI (Hybrid)Full time$50K/yr – $66K/yr

2 months ago

Sr Manager, Organic Growth & AI Search

Stream

Boulder, CO (Hybrid)Full time$125K/yr – $135K/yr

2 months ago

AI SEO Marketing Specialist

The Aspen Group

Chicago, IL (On-site)Full time$75K/yr – $90K/yr

2 months ago

AI Search & SEO Manager (AEO/GEO) (Marketing Agency)

Elevation Marketing

Phoenix, AZ (On-site)Full time$90K/yr – $115K/yr

All AI Search roles in the US

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All AI Search roles in the US

Get alerts for this search

164 jobs

Director, Organic Marketing (ASO)

Yahoo

USA (Hybrid)

$123K/yr - $267K/yrIn-houseFull-timeDirector/executive8+ years exp.

2 months ago

Performance Marketing Manager, SEO and AI Search

Manifest

District of Columbia, USA (Hybrid)

$100K/yr - $115K/yrAgencyFull-timeMid level3+ years exp.

2 months ago

Director of AEO

Perfectus Labs

USA (Remote)

AgencyFull-timeSenior level7+ years exp.

2 months ago

Manager, Retail Search

Publicis Commerce

Chicago, IL (Hybrid)

$75K/yr - $120K/yrAgencyFull-timeManager5+ years exp.

2 months ago

SEO & AI Search Manager

Gen3 Marketing

Blue Bell, PA (Hybrid)

AgencyFull-timeMid level3+ years exp.

2 months ago

Head of Search & AI Visibility

Zoom Communications

USA (Remote)

$127K/yr - $277K/yrIn-houseFull-timeSenior level

2 months ago

SEO & AEO Specialist

Legora

New York City, NY (On-site)

$103K/yr - $122K/yrIn-houseFull-timeMid level

2 months ago

Senior AI Search Product Manager

Maven

Seattle, WA (Hybrid)

$124K/yr - $271K/yrIn-houseFull-timeSenior level5+ years exp.

2 months ago

Principal Advisor, SEO/GEO

New Media Advisors

USA (Remote)

AgencyFull-timeSenior level10+ years exp.

2 months ago

Director, SEO & AEO

Houzz

USA (Remote)

$175K/yr - $200K/yrIn-houseFull-timeDirector/executive

2 months ago

Senior Specialist, Search New York, NY

schireson

New York City, NY (On-site)

$80K/yr - $90K/yrIn-houseFull-timeSenior level2+ years exp.

2 months ago

Director, Search New York, NY

schireson

New York City, NY (On-site)

$140K/yr - $155K/yrIn-houseFull-timeDirector/executive6+ years exp.

2 months ago

AI Search & Digital Growth Intern

SERVPRO of FJM Enterprises, Inc./ABOJ, LLC/JDM Enterprises, Inc

USA (Remote)

$3K/mo - $4K/moIn-houseFull-timeIntern/new grad

2 months ago

AI Search & SEO Manager

Vagaro

Pleasanton, CA (On-site)

$140K/yr - $174K/yrIn-houseFull-timeSenior level5+ years exp.

2 months ago

SEO + AI Search (GEO) Strategist

Rocket55

Minneapolis, MN (Hybrid)

$70K/yr - $92K/yrIn-houseFull-timeMid level5+ years exp.

2 months ago

SEO & AI Search Manager

Fix-It Group

Golden, CO (Remote)

In-houseFull-timeSenior level5+ years exp.

2 months ago

Onsite Search Specialist

Mars United Commerce

Troy, MI (Hybrid)

$50K/yr - $66K/yrAgencyFull-timeMid level4+ years exp.

2 months ago

Sr Manager, Organic Growth & AI Search

Stream

Boulder, CO (Hybrid)

$125K/yr - $135K/yrIn-houseFull-timeSenior level

2 months ago

AI SEO Marketing Specialist

The Aspen Group

Chicago, IL (On-site)

$75K/yr - $90K/yrIn-houseFull-timeMid level3+ years exp.

2 months ago

AI Search & SEO Manager (AEO/GEO) (Marketing Agency)

Elevation Marketing

Phoenix, AZ (On-site)

$90K/yr - $115K/yrIn-houseFull-timeSenior level

2 months ago

Yahoo

Director, Organic Marketing (ASO)

USA (Hybrid)

$123K/yr – $267K/yrDirector/Executive8+ years expFull time

Posted 2 months ago

Job Summary

Own Yahoos ASO strategy across flagship apps in the Apple App Store and Google Play, lead optimization, testing, and keyword intelligence, and guide product partnerships to boost organic growth.

Own ASO strategy and execution across Yahoo flagship apps in App Store and Google Play.
Build and run a data-driven testing, keyword intelligence, and cross-functional collaboration program to improve store performance.

Job Description

Responsibilities

Own ASO strategy and execution across all Yahoo flagship apps in the Apple App Store and Google Play, including keyword research, metadata optimization, creative asset strategy (screenshots, preview videos, icons), and ratings and review management.
Build and run a structured A/B testing pipeline using App Store Connect Experiments and Google Play Console experiments to continuously improve store listing conversion rates with statistical rigor.
Develop a keyword intelligence system that tracks ranking movements, competitor positioning, algorithm shifts, and search volume trends, translating those signals into rapid strategy adjustments.
Partner with Product and Engineering to influence the app quality signals (ratings, reviews, crashes, retention, DAU/MAU) that feed into store algorithms and editorial featuring decisions.
Leverage data and analytics platforms (Sensor Tower, AppFollow, Appfigures, or equivalent) to surface organic traffic insights, benchmark against competitors, and forecast organic install volume.
Build and maintain a competitive ASO intelligence framework, continuously monitoring category leaders, new entrants, and seasonal metadata shifts across Yahoo's key app categories.
Develop a strategy for emerging ASO surfaces, including AI-driven app store search, App Store featuring, and agentic app discovery channels, positioning Yahoo for the next generation of organic distribution.
Hire, develop, and lead a team of ASO specialists and analysts, establishing best practices, documentation, and playbooks that enable the team to scale.

Requirements

8+ years in mobile marketing or digital marketing, with 4+ years in a dedicated ASO leadership role managing multiple apps simultaneously.
Deep hands-on knowledge of App Store Connect, Google Play Console, and third-party ASO tools (SensorTower, AppFollow, MobileAction, or equivalent).
Strong analytical mindset with experience building keyword performance models, interpreting cohort analysis, and working with install attribution data (Adjust, AppsFlyer, or similar).
Proven track record designing and running metadata and creative A/B tests with measurable, statistically significant outcomes.
Working knowledge of app store ranking algorithms, editorial featuring criteria, and how product quality metrics (ratings, engagement, retention) influence organic visibility.
Experience influencing Product and Engineering roadmaps to improve the app quality signals that drive ASO performance.
Strong written and visual communication skills, with the ability to present organic growth strategies and results clearly to senior stakeholders.

Preferred

Experience with AEO (Answer Engine Optimization) and adapting organic strategy for AI-driven app discovery environments.
Understanding of how paid user acquisition interacts with organic rankings and store placement, particularly burst campaigns and their downstream organic effects.
Portfolio of apps with documented, sustained organic growth under your direct leadership.

Benefits

Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.

Yahoo

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. To learn more about Yahoo, please visit yahooinc.com.

Founded in 1994

New York, New York, USA

9.8K employees (1,709 in marketing)

www.yahooinc.com

Salaries

Posted range

$123K/yr – $267K/yr

Taken straight from the job posting.

See all Yahoo salaries

Marketing Team

Marketing Team Size

1,282 (13% of company)

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

586.3K

Monthly Google Ads Budget

$20

Traffic Source Mix

40.1%

Direct

46.1%

Referral

10.6%

Social

2.4%

Paid

0.6%

Headcount Trend

Current headcount: ~9.8K

Recent News

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Marketing jobs

Director, Organic Marketing (ASO)

Performance Marketing Manager, SEO and AI Search

Director of AEO

Manager, Retail Search

SEO & AI Search Manager

Head of Search & AI Visibility

SEO & AEO Specialist

Senior AI Search Product Manager

Principal Advisor, SEO/GEO

Director, SEO & AEO

Senior Specialist, Search New York, NY

Director, Search New York, NY

AI Search & Digital Growth Intern

AI Search & SEO Manager

SEO + AI Search (GEO) Strategist

SEO & AI Search Manager

Onsite Search Specialist

Sr Manager, Organic Growth & AI Search

AI SEO Marketing Specialist

AI Search & SEO Manager (AEO/GEO) (Marketing Agency)

All AI Search roles in the US

All AI Search roles in the US

Director, Organic Marketing (ASO)

Performance Marketing Manager, SEO and AI Search

Director of AEO

Manager, Retail Search

SEO & AI Search Manager

Head of Search & AI Visibility

SEO & AEO Specialist

Senior AI Search Product Manager

Principal Advisor, SEO/GEO

Director, SEO & AEO

Senior Specialist, Search New York, NY

Director, Search New York, NY

AI Search & Digital Growth Intern

AI Search & SEO Manager

SEO + AI Search (GEO) Strategist

SEO & AI Search Manager

Onsite Search Specialist

Sr Manager, Organic Growth & AI Search

AI SEO Marketing Specialist

AI Search & SEO Manager (AEO/GEO) (Marketing Agency)

Director, Organic Marketing (ASO)

Job Summary

Job Description

Responsibilities

Requirements

Preferred

Benefits

Yahoo

Salaries

Marketing Team

Traffic Signals

Headcount Trend

Recent News

Links

All AI Search roles in the US

All AI Search roles in the US

Director, Organic Marketing (ASO)

Performance Marketing Manager, SEO and AI Search

Director of AEO

Manager, Retail Search

SEO & AI Search Manager

Head of Search & AI Visibility

SEO & AEO Specialist

Senior AI Search Product Manager

Principal Advisor, SEO/GEO

Director, SEO & AEO

Senior Specialist, Search New York, NY

Director, Search New York, NY

AI Search & Digital Growth Intern

AI Search & SEO Manager

SEO + AI Search (GEO) Strategist

SEO & AI Search Manager

Onsite Search Specialist

Sr Manager, Organic Growth & AI Search

AI SEO Marketing Specialist

AI Search & SEO Manager (AEO/GEO) (Marketing Agency)

Director, Organic Marketing (ASO)